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Etekcity Partners with MyFitnessPal to Enhance Health & Fitness Tracking

Etekcity, the VeSync fitness and wellness brand that offers innovative and accessible products for a healthier lifestyle, and MyFitnessPal, the number one diet and nutrition app, have partnered to help consumers achieve health and fitness goals.

Users will now be able to sync select Etekcity smart scales with the MyFitnessPal app, allowing them to track their weight progress in real time and enjoy custom food logging tools, data-led nutrition insights and guided plans.

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“The MyFitnessPal app takes data from the Etekcity smart scales and gives accurate information and insights into weight and body composition that’s user-friendly,” said Cooper Li, Etekcity Business Manager. “With custom nutrition tools and expert guidance, this partnership provides accurate and reliable tracking methods for our users to achieve their fitness goals.”

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With purchase of either the Etekcity ESF00+ Smart Fitness Plus Scale ($59.99) and the Etekcity ESF24 Smart 24 Fitness Scale through Etekcity.com or Amazon, customers will receive a promo code for three free months of MyFitnessPal Premium.

“We are thrilled to partner with Etekcity to deliver our end users a novel and unique means to help them along their fitness and wellness journey,” said Mark Merolli, MyFitnessPal General Counsel and Head of Corporate Development.

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[To share your insights with us, please write to sghosh@martechseries.com]

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