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University Of Rochester Medical Center To Deploy Butterfly Across Enterprise

URMC Brings Next Generation, AI-Powered Ultrasound to New Point-of-Care Settings to Improve Patient Care, Medical Education and Research
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Butterfly Network, Inc, a digital health company transforming care with next generation, point-of-care ultrasound (“POCUS”), and the University of Rochester Medical Center (URMC), upstate New York’s largest and most comprehensive healthcare system, today announced that the organizations will work together to bring Butterfly Blueprint™, a system-wide ultrasound platform, to the URMC enterprise.

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“Our evolving relationship with Butterfly will offer a unique opportunity to leverage URMC’s clinical and academic expertise in collaboration with an innovative health technology company to advance the frontiers of bedside decision-making,” said Dr. Michael F. Rotondo, CEO of the University of Rochester Medical Faculty Group and Vice Dean for Clinical Affairs at the University’s School of Medicine and Dentistry. “Working together with Butterfly, research teams throughout the University can explore the potential of acquiring image data and deploying artificial intelligence to improve patient care, medical education and clinical management.”

Validated research has shown that point of care ultrasonography improves initial diagnostic accuracy and can reduce downstream referrals and imaging costs. In addition, the use of bedside imaging as part of the initial assessment within the primary care setting has resulted in a change in diagnosis across 49.4% of patients and a change in care management across 50.9%1.

“The vast majority of care decisions are made with incomplete information. With Butterfly, seeing is knowing, and the advantage of having an easily accessible, easy to use, AI-enabled imaging tool in the pocket of every practitioner means more informed, better decisions can be made earlier in care, every time,” said Dr. Todd Fruchterman, Butterfly Network’s President and Chief Executive Officer. “The University of Rochester Medical Center is a leader in healthcare excellence; we’re thrilled to partner with them to transform care decision-making and to demonstrate the power of AI-enabled, point-of-care ultrasound across the enterprise. We believe that the leadership of URMC and other organizations that are committed to advancing medicine through technology, education, and the power of AI, will create a new standard of care.”

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“The deployment of innovative ultrasound technology has the potential to redefine the point of care clinical standard and serve as an enhancement to the use of the stethoscope,” said Dr. David L. Waldman, Chief Medical IT Development Officer and former Chair of Imaging Sciences at URMC. “Enterprise deployment of point of care ultrasound will ultimately enable every clinician, across all departments, to quickly image patients where they are located.”


URMC officials said they expect to roll out Butterfly Blueprint™ and begin educating employees this summer, and will begin providing the company’s handheld imaging units this fall to second-and third-year medical students, UR Medicine primary care providers, and UR Medicine Home Care nurses. In future planned phases, URMC and Butterfly Network expect to pursue multiple research projects to explore and validate the use of Butterfly Blueprint™ across the enterprise. Innovative image analysis, AI, and clinical pathways will be major aspects of research. Clinical areas of focus will include education and curriculum for point-of-care ultrasound, the creation of encounter-based workflows, development of best practices for system deployment, infrastructure integration, compliance, quality assurance, and three-dimensional procedural guidance.

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