Everybody in the Advertising Technology community has heard at least one person say some version of: “Blockchain can’t scale for Digital Advertising.”…

Frankly Inc., a multiplatform engagement, monetization and data company, recently announced the expansion of its first party data network through a…

Xandr’s New Strategic Selling Platform for Xandr Premium TV and Digital Media Companies Xandr, AT&T’s advanced advertising & analytics…

The Golden Age of Advertising saw the shift from print to the earliest iterations of digital, amid the rise of broadcast and television, following…

Telaria Emerges as Clear OTT Monetization Leader in Southeast Asia Following Deals in Malaysia, Thailand and Vietnam Telaria, the complete software…

CBS Corp. and Viacom, two of the world’s leading entertainment companies, announced they have entered into a definitive agreement to combine in an…

New Platform Maximizes AD Performance by Tailoring Journeys Based on Real-Time Sentiment and Behavior ViralGains, the leader in intelligent ad…

More than 80% of Consumers Say They Would Reduce/Stop Purchases of Products That Advertised Near Extreme or Dangerous Content A new survey of US…

Partnership matches ListenFirst’s social analytics with Comscore’s Branded Content measurement offering Comscore, a trusted partner for planning,…

Buzztime, Inc. presented the findings from a third-party survey conducted in March 2019 by Nielsen On Location, which measures audience metrics for…