Big Data Collectcent Releases AI and Big Data led Programmatic Supply Platform to its Clients AIT News Desk Mar 1, 2019 Collectcent, a leading Programmatic Supply Platform and Services provider, is excited to announce successful implementation of its AI and Big data led…
Analytics DoubleVerify Acquires Digital Video Technology Company, Zentrick AIT News Desk Feb 21, 2019 Solving 30% breakage in video ad delivery DoubleVerify, the leading independent provider of marketing measurement software and analytics, announced…
SaaS Beeswax Secures $15 Million in Series B Following 2018’s Record 150% Year-Over-Year Revenue… AIT News Desk Jan 23, 2019 Industry's SaaS-Based Bidder-As-A-Service to Double down on Growth of Connected TV and Rise of Brands' In-Housing Programmatic, as Demand Increases…
Blockchain Blockchain’s Social Media Platform Howdoo Has Today Issued an End of Year Summary of Progress… AIT News Desk Jan 21, 2019 Highlights Include the Following David Brierley, CEO, states: "We have launched our Beta platform on IOS, Android and desktop for testing and to…
Technology A Review of the Top 20 Acquisitions in the Marketing Technology Landscape Viraj T Jan 18, 2019 MarTech Series Reviews the Top 20 Acquisitions of 2018 That Disrupted the Technology Landscape We begin the New Year with a round-up of the top 20…
News AT&T’s Turner and Xandr Partner on New, Enhanced Ad Opportunities Entering 2019 AIT News Desk Jan 10, 2019 Companies Collaborate to Improve Precision, Performance and Delivery Speed for Advertisers Just a little more than six months after…
Guest Authors Jumpstart 2019: Analyzing Fake News, Ad Fraud, Data Privacy and More Dan Slivjanovski Jan 8, 2019 Trust in Ad-Supported Internet is Eroding Fake news, digital ad fraud and data privacy are pressing issues threatening the trust and confidence in an…
Guest Authors JumpStart 2019: The Future of Advertising and How to Go Big in 2019 Bertrand Cocallemen Dec 21, 2018 When I was asked to give my top predictions on the future of advertising in 2019, I hesitated. Everyone writes about trends this time of year—and I…
Interviews AiThority Interview Series With Ivan (Ive) Guzenko, CEO at SmartyAds Sudipto Ghosh Dec 13, 2018 The biggest challenge for Blockchain is a significant hype around technology. We have all seen the Bitcoin craze and many people rushed into…
Machine Translation Can Machine Learning Solve Our Viewability Challenges? Fabrizio Blanco Dec 10, 2018 No advertiser wants to waste their media spend on ads that nobody is seeing, or ads that only bots are seeing. Campaign success is dependent on…