Machine Learning Rakuten Advertising Introduces AI-driven Partner Discovery for Advertisers PRNewswire Jan 17, 2024 Partnership Discovery is part of Rakuten Advertising's ongoing initiative to spearhead affiliate marketing innovation and harness the power of AI to…
Machine Learning AI, E-Commerce and Advertising: Key Trends You Need to Know in 2024 Harley Ramien Dec 18, 2023 While there’s no shortage of uncertainty as we countdown to 2024, the crystal ball seems to have a few things in focus for the next trip around the…
Machine Learning EPAM Signs Strategic Collaboration Agreement with AWS to Help Organizations Become Cloud-Native PR Newswire Nov 1, 2023 Enhanced collaboration will expand cloud engineering capabilities to help global clients scale cloud-native development and solve complex business…
Technology illumin integrates Meta Facebook and Instagram into its Journey Advertising Platform PR Newswire Oct 17, 2023 New features bring social in-platform, consolidating multi-channel campaign transactions and providing connected journey advertising intelligence…
Machine Learning CyberAgent Selects Dell Technologies for Developing GenAI and ML Infrastructure for Digital… PRNewswire Sep 28, 2023 Dell Technologies announces CyberAgent, a major digital advertising company in Japan, has selected Dell servers as the key IT infrastructure for…
Technology DoubleVerify to Protect Advertisers Against ‘Made for Advertising’ Content with Industry First… Business Wire Sep 15, 2023 The ad industry’s leading verification provider launches turnkey MFA measurement and protection, and advances guidance on how to identify and…
Technology InMobi Forges Global Partnership with Ad Net Zero to Further its Commitment to Sustainable… Business Wire Sep 15, 2023 Partnership Builds on InMobi’s Sustainability Commitments to Science-Based Targets Initiative, Givsly, and AdTechCares InMobi, a leading provider…
Technology Digital Advertising Alliance Launches Opt-out Functionality For Hashed Phone Number Identifiers AIT News Desk Aug 2, 2023 Ad-Related Companies Can “Future-Proof” Their Identity Plans by Integrating DAA’s Token-ID-Based Tool for Email and Now Phone-Based Choices …
Technology Comcast Advertising Finds That in Light of Growing Focus on Brand Safety and Transparency,… Business Wire Jul 24, 2023 Report shows that consumers are 58% more likely to recall an ad on professionally produced programming than on user-generated content Despite…
Technology Yahoo Advertising Launches High Attention Pre-Bid Segments, Powered by Adelaide Business Wire Jun 14, 2023 Yahoo Advertising announced an integration with Adelaide, a pioneer in attention metrics, to introduce high-attention pre-bid segments through the…