Analytics Adnuntius Enriches Geotargeting Capabilities With Digital Element’s IP Intelligence Solution AIT News Desk Dec 14, 2018 Industry-leading IP geolocation intelligence implemented for precision targeting Digital Element, the global IP geolocation data…
Analytics GeoSpock Collaborates With GeoWorks On Large Scale Geospatial Data Processing Innovation AIT News Desk Dec 14, 2018 Data visualisation company announces participation in the Singapore Land Authority’s geospatial technology initiative GeoSpock® –…
Interviews AiThority Interview Series With Ivan (Ive) Guzenko, CEO at SmartyAds Sudipto Ghosh Dec 13, 2018 The biggest challenge for Blockchain is a significant hype around technology. We have all seen the Bitcoin craze and many people rushed into…
Analytics inPowered Offers Pay for Performance Sponsored Content Across More Than 300 Publishers Globally AIT News Desk Dec 7, 2018 The Pioneer of the Cost per Engagement Model for Advertisers, Inpowered, Now Offers Sponsored Content on a Cost per Engagement Basis inPowered, the…
Interviews Jumpstart 2019: AiThority Interview Series With Rich Kahn, CEO and Co-Founder, Anura Sudipto Ghosh Dec 7, 2018 Advice to Data Officers in 2019 -- Pay attention to the data that's most important – things that drive revenue, things that increase costs. What…
Cryptocurrency Investors Profit from Bitcoin Volatility with Algorithms Nigel Green Dec 6, 2018 Bitcoin, the largest cryptocurrency, has taken a beating in recent days, dropping to its lowest price since October 2017. Despite the slump, a number…
Big Data Brand Networks Announces Series of Data Collaborations; Guides Advertisers Through Audience… AIT News Desk Dec 5, 2018 Acxiom, Experian, Oracle Data Cloud, Narrative, TruSignal, and PushSpring now available through Brand Networks Brand Networks, the advertising…
IoT RhythmOne Announces Its Early Partnership with Pixalate’s MRC-Accredited OTT Fraud Detection and… AIT News Desk Dec 1, 2018 Rhythmone Continues to Help Lead the Advanced TV and OTT Ad Market with Commitment to Providing Clients with Highest Quality Inventory RhythmOne…
Guest Authors Do AI or Die – Advertisers Not Equipped to Utilize AI Will See Campaigns Fail Kees de Jong Nov 29, 2018 It has been exciting, and fascinating, to watch as the advertising industry evolves in the face widespread innovation. The biggest, and probably…
Mobile RevX Announces aiCube, an Intelligent Engine for Mobile Advertising & Analytics AIT News Desk Nov 28, 2018 aiCube Addresses Publisher Quality, Fraud, Brand Safety and Performance Optimization Problems in the Mobile Programmatic Ecosystem Through App Store…