AIT MegaMind AiThority Interview with Amy Leifer, EVP of Operations and Services at Xandr Sudipto Ghosh Apr 9, 2020 Hi Amy, please tell us about your role/team you handle at Xandr. What inspired you to join Xandr? As the Executive Vice President of Operations…
Technology Dwise Improves Geotargeting With Digital Element’s Location-Based Technology AIT News Desk Feb 18, 2020 Specialist media agency selects industry-leading IP geolocation technology to increase accuracy of ad targeting Digital Element, the global IP…
Guest Authors What’s Happening with AdTech Today: Thoughts of the CEO Who Spent Ten Years in the Industry Anton Ruin Nov 29, 2019 Ten years ago, I debuted as the CEO of an ad server. At that time, my Epom team broke into the AdTech industry with a technology that allowed…
Video Interactive Shoppable Video Advertising Converts Standard Automotive Video Ad into an Engaging… AIT News Desk Nov 6, 2019 Mobiquity Technologies and Source Digital Partner to Pilot New Video Advertising Technology Today, adtech company, Mobiquity Technologies announced…
Analytics Qverse: TAB Buys Advertising Technology and Becomes ‘Qverse’ AIT News Desk Oct 24, 2019 TAB GmbH, the mobile performance specialist of the PIA Group with seven locations worldwide, is buying the technology from DCypher Media B.V. and is…
Analytics Mobiquity Technologies Expands Product Offering AIT News Desk Oct 11, 2019 Mobiquity Technologies, Inc., a leading provider in next generation advertising technology, announces the release of AdCreatr, a rich media…
News Accenture Launches Experience Activation Network to Power Growth for World’s Leading Brands AIT News Desk Oct 1, 2019 New Flagship Center in Mumbai Joins the World’s Largest Concentration of Marketing Activation Experts Accenture has opened a center in Mumbai that…
Mobile Mobile Marketing Platform YouAppi Names Sawato (Stephan) Yoshii as Country Manager for Japan AIT News Desk Sep 24, 2019 With Japan One of YouAppi’s Largest Markets Globally, the Addition of Sawato (Stephan) Yoshii as Country Manager Will Increase Youappi’s Penetration…
Machine Learning Mobiquity Technologies Launches Advangelists for Publishers AIT News Desk Aug 30, 2019 New Sell-Side AD Platform Uses Artificial Intelligence to Improve Yield Mobiquity Management Mobiquity Technologies, Inc., announced the launch of…
Mobile PubMatic Q2 Report Signals Growing Focus on Combating Advertising Fraud AIT News Desk Aug 20, 2019 Advertisers Ditch Open Market in Favour of Private Marketplaces for Better In-App Integrity Premium digital technology company, PubMatic, released…