The all-new audience model empowers marketers with the ability to run targeted campaigns on non-ID inventory without compromising scale, quality or…

Acquisition Brings Further Innovation to Vungle's Mobile Performance Advertising Platform by Offering Contextual Targeting and Creative…

Epsilon to Become a Key Strategic Adobe Identity Partner, Positioning Enterprise Brands for Success in a Cookieless World and Building on Publicis…

The partnership aims to create greater publisher autonomy, activate registered audiences and harness first-party data OpenWeb, the premium …

It’s a chaotic time for the digital advertising industry. Every browser announcement and tightening of regulation adds to data depreciation and is…

With its second acquisition of 2021, Impact offers the most comprehensive set of technology solutions for all players in the partnership ecosystem…

Getting past the black holes and revelations of 2020 was not a simple task. Ad tech wasn’t hit the hardest by the pandemic, yet sensed the echoes of…

In an attempt to revive an ailing travel industry, the creation of a digital ‘health pass’, digital documents holding everything from a negative COVID…

Hi Lisa, please tell us about your current role and how you arrived at IAS? I joined Integral Ad Science (IAS) as CEO in 2019, where I lead an…

Team’s Expertise in Technical, Legal, and Regulatory Privacy Strengthens the Company’s Commitment to Education, Transparency, and Upholding Consumers'…