Machine Learning AWS Announces Six New Amazon SageMaker Capabilities AIT News Desk Dec 2, 2021 Amazon SageMaker Canvas expands access to machine learning by providing business analysts the ability to generate more accurate machine learning…
Native and Programmatic Advertising BidMind Launches Improved Geofencing Feature GeoNow AIT News Desk Dec 1, 2021 BidMind, a leading programmatic advertising platform, has announced the release of its new geofencing feature, GeoNow. GeoNow, which is being made…
Native and Programmatic Advertising Adverty Partners With Smart to Further Facilitate Access to Its Seamless In-Game Inventory AIT News Desk Nov 26, 2021 Adverty announces a partnership with Smart as it seeks to widen access to its market-leading programmatic in-game inventory for advertisers globally.…
Native and Programmatic Advertising Advocado Acquires VEIL Digital Audio Watermarking Technology To Strengthen Attribution And… AIT News Desk Nov 24, 2021 Portfolio of 47 Patents Involving Embedded Data in Audio and Video Creates More Interactive Consumer Experiences Advocado, a data platform connecting…
Native and Programmatic Advertising Outbrain Acquires Video intelligence AG, Expands Brand And Video Offering AIT News Desk Nov 22, 2021 Acquisition strengthens Outbrain’s video offering for media owners and advertisers; Combines contextually matched content and in-stream video…
NFT NextPlay Launches NextPlay X Soma Labs, An Innovation And Design Lab For Non-Fungible Tokens (NFTs),… AIT News Desk Nov 19, 2021 NextPlay Technologies, Inc. a digital business ecosystem for digital advertisers, consumers, video gamers and travelers, has teamed with Soma…
Native and Programmatic Advertising The Trade Desk Advances Partnership With NBCUniversal AIT News Desk Nov 19, 2021 Advertisers now able to buy Peacock ad space via The Trade Desk Global advertising technology leader, The Trade Desk announced that it is…
Native and Programmatic Advertising IAS Study Finds More Media Experts To Invest In Supply Path Optimization For 2022 AIT News Desk Nov 18, 2021 Programmatic ad growth and transparency issues will drive adoption Integral Ad Science a global leader in digital media quality, released its…
Martech Predictions Series 2022: Marketing Leaders Weigh In Future of Content Experience Sudipto Ghosh Nov 18, 2021 Content experience management is on top of the mind of every marketing team, yet only a handful are actually able to meet the benchmarks. The…
Martech Email Marketing: The Unsung Hero of Reach and Personalization Will Crocker Hay Nov 18, 2021 Marketers across every industry are bracing for the impending demise of third-party cookies. With dwindling amounts of third-party data, marketers are…