Technology Nielsen And Scripps Reach Multi-Year Agreement For Measurement Services PRNewswire Apr 10, 2020 Local Television Stations to Utilize Full Suite of TV Solutions Nielsen and E.W. Scripps Company announced a multi-year agreement under which…
AIT MegaMind AiThority Interview with Amy Leifer, EVP of Operations and Services at Xandr Sudipto Ghosh Apr 9, 2020 Hi Amy, please tell us about your role/team you handle at Xandr. What inspired you to join Xandr? As the Executive Vice President of Operations…
Native and Programmatic Advertising The Trade Desk Provides Free and Open Access to Industry-Leading Digital Marketing Courseware for… AIT News Desk Apr 7, 2020 Revamped “Edge” Learning Platform to Provide New Data-Driven Advertising Skills and Certifications The Trade Desk announced that it has revamped…
Native and Programmatic Advertising The Trade Desk appoints Philippa Snare for Senior EMEA role AIT News Desk Mar 31, 2020 Global advertising technology leader, The Trade Desk, announced the appointment of Philippa Snare as Senior Vice President, EMEA. Based in The Trade…
Mobile Huawei Partners With Discover.Film, the World’s Leading Platform for Quality Short Films AIT News Desk Mar 27, 2020 Discover.film, the free global streaming platform, hosting the world’s best short movies will launch as a pre-loaded app on Huawei Video service on…
Native and Programmatic Advertising Nielsen: Differentiate Through Technology Adoption Amid the Challenging Advertising Market AIT News Desk Mar 23, 2020 Spending has remained cautious in Hong Kong amid multiple uncertainties concerning economic and social climates. The split between online and offline…
Analytics Comscore Launches Brand Suitability Protections for Coronavirus Content AIT News Desk Mar 20, 2020 New contextual targeting filters give brands the tools to protect themselves from unwanted association with the global health crisis created by…
Analytics Vistar Media and Quividi Join Forces to Fuel Programmatic DOOH AIT News Desk Mar 19, 2020 Quividi, the world’s #1 audience and campaign intelligence platform for digital out-of-home (DOOH), announced a partnership with Vistar Media, the…
Analytics Social Networks Might Seem Like a Modern-Day Phenomenon but They and Their Problems Have Been Around… AIT News Desk Mar 18, 2020 Three-part documentary series Niall Ferguson’s Networld, premiering March 17 on PBS, provides unique insights from history into the viral spread of…
Analytics OpenAP Appoints Advertiser Advisory Board PRNewswire Mar 13, 2020 Curated group of leaders selected for their significant contributions to advanced advertising Fuels greater collaboration across the media ecosystem…