Award-winning ITSM thought leader brings industry experience to lead global marketing strategies
EasyVista Inc., a leading provider of enterprise service management and self-help solutions, announced that Nancy Louisnord has joined the organization as Chief Marketing Officer. Based in the U.S., Louisnord will lead the company’s global and regional marketing programs and will guide the product marketing strategy. She will also focus on further growth of the company’s global presence and continued expansion of digital marketing efforts.
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“Nancy has impressive experience in the ITSM software industry and has established herself as a leader in the IT industry,” says Sylvain Gauthier, Chief Executive Officer of EasyVista. “Her expansive knowledge and experience leading global teams in Enterprise Service Management, IT Service Management, ITIL, DevOps, KCS, and several other frameworks will make her an asset in the innovation of our products and marketing. We are delighted that she has joined our team at a time when digital transformation is the driving force for so many of our customers.”
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Named a Top 25 Thought Leader in Technical Support and Service Management by HDI, Louisnord brings her expertise in technologies that shape the trajectory of the digital workplace, including ITSM, ESM, self-service technology, AI technology, and intelligent automation. Louisnord comes to EasyVista having published hundreds of articles in leading industry publications and as an experienced speaker for numerous ITSM events, conferences, and webinars.
Previously, Louisnord served in leadership roles with TOPdesk USA and TOPdesk Belgium, Daffodil Consulting, and BMC Software. In addition to her expansive experience in the B2B software industry, she has a proven record of creating and executing digital marketing strategies and improving the customer service experience.
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“In recent months, companies have experienced major shake-ups and digital transformation powered by enterprise service management is more important now than ever,” says Louisnord. “I am thrilled to join EasyVista and be part of the company’s vision to transform ITSM and Self Help for the digital workplace of the future.”
Looking to the future, EasyVista will be announcing its Autumn 2020 release this month during EV Connect, a one-day virtual event bringing customers, partners, and EV experts together to share their experiences and insights. The Autumn 2020 release aims to help customers deliver and support best-in class services in both enterprise and customer service management environments.
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