Analytics New Services From SAS Help Brands Rapidly Adapt to Marketing Disruption AIT News Desk Jul 7, 2020 SAS Customer Intelligence 360 updates help brands respond to market changes with unprecedented customer intimacy, customized engagement and…
SaaS Fuel Cycle Partners With 0ptimus Analytics for Powerful People-Based Activation Software AIT News Desk Jun 30, 2020 Fuel Cycle, Inc. the leading market research cloud for Fortune 500 companies partners with 0ptimus Analytics. 0ptimus transforms data-driven insight…
Martech SANDSIV Announces Customer Intelligence Application, VOC CI AIT News Desk Jun 4, 2020 AI-powered add-on integrates BI with industry’s most advanced CXM platform For years, SANDSIV’s pioneering sandsiv+ customer experience management…
Guest Authors COVID-19 a New Paradigm for Human-To-Human Marketing: 6 Steps to Cracking the Consumer Code Sean Clayton May 4, 2020 If you want to study somebody’s beliefs and perceptions, study their behavior, especially when they are alone. Despite moments of despair and fear…
AIT GameTheory AiThority Interview Eyal Mekler, Regional Vice President Asia Pacific – Sisense Sudipto Ghosh Feb 27, 2020 Hi Eyal, from Tealium to Sisense – What inspired you to make the transition? Helping an organization to harness the power of data to drive…
Hot Startups Databook Secures $5 Million Seed Funding from Threshold Ventures AIT News Desk Feb 13, 2020 "Moneyball for Sales" AI-driven Platform Combines Intent Data and Real-time Insights to Drastically Boost Enterprise Sales Performance Databook, the…
AIT Featured Posts Time To Add Google Maps To Your MarTech Arsenal! Sudipto Ghosh Feb 10, 2020 Google Maps is now available in a totally new avatar. Rebranding has come to Google Maps after 15 years of almost flawless global operations, creating…
Bots/Intelligent Assistants Perficient to Demonstrate AI-Powered Customer Intelligence Strategies at MicroStrategy World AIT News Desk Feb 4, 2020 Perficient, Inc., the leading digital transformation consulting firm serving Global 2000® and other large enterprise customers throughout North…
Big Data Infosum Announces Partnership With Global Identity and Data Platform, Zeotap AIT News Desk Jan 14, 2020 Leading technology companies team up to help brands across Europe and the US utilise their first-party data to better understand and engage with…
Automation Empathy + AI: Brands Could Improve Customer Communications with AI AIT News Desk Oct 29, 2019 In a Recent Report, OpenMarket Has Revealed That 63 Percent of Consumers Want More AI in Customer Communications and Service; Half of Consumers Don’t…