Ad Council

IBM Delivers Open Source Toolkit to Identify and Mitigate Bias in Advertising Technology Leading companies committed to improving fairness in…

IBM Delivers Open Source Toolkit to Identify and Mitigate Bias in Advertising Technology Leading companies committed to improving fairness in…

Data-Driven Digital Marketing Leader Donates Self-Service Media Buying Platform Access and Ad Inventory in Customized Mobile/CTV Campaign, Yielding 13…

Six-Month Research Effort Will Use Open-Source AI Technology and Campaign Data From the Ad Council IBM Watson Advertising announced a research…

A collective of TV measurement leaders has joined forces to quantify the effectiveness of the Ad Council and COVID Collaborative’s “It’s Up to You”…

Collaboration Draws on Stunning Creative and Spans Different Industries to Ensure Public Trust in Covid-19 Vaccinations AdTechCares, co-founded…

COVID Collaborative, NAACP, and UnidosUS release a poll on Black and Latinx attitudes toward a vaccine; COVID Collaborative also releases tools…

To support the #AloneTogether PSA initiative, GumGum has begun running pro bono In-Screen ads promoting the importance of social distancing GumGum,…

The Company, Under a New Name, Unveils Premium Version of Its Popular Technology, Empowering All Businesses to Create Their Best Performing Content…

Kochava Labs SEZC and OnXCHNG strategically partner to strengthen the Blockchain powered digital advertising ecosystem. Kochava’s R&D subsidiary…