Technology What is Programmatic Advertising and How it is Changing the AdTech Domain AIT Staff Writer Jan 16, 2023 Remember the times when placing an ad on a platform seemed like an arduous task which meant going through a series of tedious, time-consuming tasks,…
Machine Learning AiAdvertising Launches Next-Generation Investor Website AIT News Desk Dec 12, 2022 AiAdvertising, a next-generation AdTech company focused on harnessing the power of artificial intelligence (AI) and machine learning (ML) to build…
Technology TV Measurement Will Never Be What You Think It Needs to Be – and That’s Okay Tom Wolfe Dec 5, 2022 Advertisers have never had more ways to scale, optimize, and connect with consumers through television. Broadcast and cable TV – referred to as linear…
Gaming Game On: iion Launches ‘Immersiion’ to Reach Audience Segments Across Gaming Environments AIT News Desk Nov 23, 2022 iion, the global adtech company that’s redefining monetisation and advertising for gaming, today debuts immersiion, a first-of-its-kind self-serve…
Technology Quality Path Optimization Drives Improved ROI and Supply Chain Visibility: IAS AIT Staff Writer Nov 17, 2022 Integral Ad Science or IAS, a global leader in digital media quality, today released its latest research, Constructing Your Quality Path. The…
Native and Programmatic Advertising Predictions Series 2022: AiThority Interview with Anoop Ramachandran, Chief Technology Officer at… Sudipto Ghosh Nov 16, 2022 The dirty open secret of digital advertising is the incredible volumes of wasted ads that are bought in search of every successful conversion. Anoop…
Technology The Case Against The Surveillance Economy Giovanni Sollazzo Nov 16, 2022 Here’s a testament to the value of data: if Amazon, Apple, Facebook, Google and Microsoft, with a combined market capitalisation exceeding seven…
Machine Learning AiAdvertising Campaign Performance Platform Helps Drive Results for Act AIT News Desk Nov 11, 2022 The Pioneer in CRM Embracing Artificial Intelligence and Machine Learning to Drive Growth AiAdvertising, a next-generation AdTech company…
Machine Learning AiAdvertising Signs with GloriFi AIT News Desk Oct 25, 2022 Next-Generation AdTech Company to Implement its Campaign Performance Platform to Grow GloriFi’s Impressive 40k+ Pro-America Values-Driven…
Native and Programmatic Advertising AiAdvertising’s Campaign Performance Platform Helps Lift Q3 Sales for BioHarvest Sciences’… AIT News Desk Oct 20, 2022 Disruptive Cloud-Hosted Subscription-Based Ad Management Solution Delivers 48% Higher Return on Google Ad Spend (ROAS) AiAdvertising, a…