SaaS AppLovin To Acquire Twitter’s MoPub Business AIT News Desk Oct 7, 2021 AppLovin Corporation a leading marketing software company announced it has entered into a definitive agreement to acquire Twitter, Inc.’s MoPub…
Martech What The Latest Twitter-AppLovin Deal Regarding MoPub Means to the Martech / Adtech Ecosystem Sudipto Ghosh Oct 7, 2021 AppLovin is buying Twitter's in-app advertising platform MoPub for $1.05 billion. Ever since the announcement was made, the marketing and advertising…
Investment AppLovin Appoints Margo Georgiadis and Craig Billings to Its Board of Directors AIT News Desk Feb 24, 2021 AppLovin, a global technology platform that provides developers a unified set of solutions to grow their businesses, announced the appointments of…
Apps AppLovin to Acquire Mobile App Measurement Market Leader Adjust to Expand its Global Technology… AIT News Desk Feb 4, 2021 AppLovin, a global technology platform that provides developers a unified set of tools to grow their businesses, announced it has entered into a…
Gaming AppLovin Bolsters Management Team With the Appointment of Four Mobile Gaming Executives AIT News Desk Jul 8, 2020 AppLovin, a global leader in mobile games, announced four executives to its leadership team: Basil Shikin, Victoria Valenzuela, Keith Kawahata and…
Native and Programmatic Advertising Google Reigns Supreme: Becomes #1 Player in Mobile App Advertising According to AppsFlyer’s… AIT News Desk Apr 1, 2020 AppsFlyer, the global attribution leader, released the 10th edition of its Performance Index. Google hit the #1 spot in the power ranking…
Gaming AppLovin Fuels Growth With New Strategic Investments AIT News Desk Feb 14, 2020 AppLovin, a mobile games company that fuels the growth of many of the world’s most popular mobile games and game studios, announced it has made…
Mobile Adjust Extends AD Revenue Reporting to Max by AppLovin AIT News Desk Jan 17, 2020 Max by AppLovin Becomes Latest Partner to Work With Adjust to Provide AD Revenue Reporting, Changing the Way Gaming Apps Will Monetize in 2020 and…