Native and Programmatic Advertising A2V By VideoByte Delivers Audio Ads For CTV AIT News Desk Feb 4, 2022 Harness the power of CTV with traditional audio ads VideoByte, the leader in Connected TV (CTV) advertising, continues to innovate by launching a new…
Native and Programmatic Advertising SiriusXM’s SXM Media Introduces AudioID, A First-To-Market Listener Identity Solution Powered By… AIT News Desk Jan 31, 2022 SXM Media, the Gateway to the Largest Digital Audio Ad Ecosystem in North America, Doubles-Down on Innovation & Technology New Offering…
Native and Programmatic Advertising Veritonic Expands Audio Campaign Performance Capabilities To Provide Unprecedented Brand Lift Data AIT News Desk Nov 3, 2021 Veritonic, the leader in audio creative research and analytics, announced the addition of brand lift to the platform's robust campaign reporting…
Native and Programmatic Advertising Exploring the Real Costs of Radio Advertising – ‘The Radio Agency’ Offers Cost Transparency… AIT News Desk Jul 30, 2021 The Radio Agency recently revealed some surprising facts related to the cost of running a radio ad campaign for a typical organization or business. In…
Martech Introducing Google Ads Creative Studio, a Unified Home for Google’s Creative Advertising Tools Sudipto Ghosh Jun 22, 2021 Advertising technology leader Google has introduced Google Ads Creative Studio to unify its adtech solutions offering. Ads Creative Studio is a…
Native and Programmatic Advertising Nielsen Reaches Agreement With Trio Of Agencies: Active International, Ad Results Media, And Oxford… AIT News Desk Feb 4, 2021 Service provides insights matching podcast listeners with their buying habits Nielsen announced that Active International, Ad Results Media (ARM),…
Native and Programmatic Advertising Audiomack and DAX Sign Exclusive Audio Streaming Partnership AIT News Desk Dec 20, 2020 DAX, the market leader in digital audio advertising, has announced it has signed an exclusive deal with the music streaming and discovery platform,…
Native and Programmatic Advertising SiriusXM Completes Acquisition of Stitcher AIT News Desk Oct 19, 2020 Sirius XM Holdings Inc. announced that it has completed its acquisition of Stitcher and is moving forward as the premier full-service platform for…
Gaming AudioMob and Big Brother Team Up with Audio Advertising World First AIT News Desk Oct 19, 2020 Big Brother’s new reality multiplayer mobile game first to offer audio advertising with pass on listenership For the first time audio advertising has…
Native and Programmatic Advertising Vistar Media Launches Programmatic Audio Out-of-Home Offering AIT News Desk Oct 9, 2020 Partnership with Vibenomics extends AOOH offering to reach in-store retailers at the point-of-purchase Vistar Media, the leading global provider of…