Native and Programmatic Advertising 85% of UK Consumers Would Boycott Favourite Brands if Ads Appeared AIT News Desk Jun 2, 2021 More than 85% of UK consumers would reduce or stop purchasing products they buy on-the-regular if they discovered an ad for that product had run next…
Hot Startups Daily AI Roundup: The 5 Coolest Things on Earth Today AIT Staff Writer May 12, 2021 AI Daily Roundup starts today! We are covering the top updates from around the world. The updates will feature state-of-the-art capabilities in …
Native and Programmatic Advertising 85% Of UK Consumers Would Boycott Favourite Brands if Ads Appeared Near COVID-19 Conspiracies AIT News Desk May 11, 2021 Respondents also say online hate speech has jumped in past year and support blocking ads near such content, according to TAG/BSI survey More…
Challenges Brand Safety Institute Announces First Graduating Class of Certified Brand Safety Officers AIT News Desk May 28, 2020 Inaugural Class Includes Execs From Largest Agency Holding Companies, Global 500 Brands, Major Technology Platforms The Brand Safety Institute…
News Survey Finds Brand Safety Crisis Can Prompt Consumer Backlash Against Brand AIT News Desk Aug 13, 2019 More than 80% of Consumers Say They Would Reduce/Stop Purchases of Products That Advertised Near Extreme or Dangerous Content A new survey of US…