customer data platforms

As businesses strive to create deeper connections with their customers, AI-driven personalization at scale has emerged as a transformative approach.…

With the era of third-party cookies nearing an end, advertisers and publishers are scrambling to include Artificial Intelligence (AI capabilities) in…

Fifth annual Customer Data Platform Report shows embracing CDPs that are interoperable with data warehouses is key to capitalizing on AI…

As the CDP category reaches a maturity milestone, Tealium is recognized for its ability to execute and completeness of vision Tealium, the largest…

The world of customer data is rapidly changing, and companies are responding with diverse strategies to stay ahead in this dynamic environment. At our…

Customer Data Platforms (CDPs) have been a game changer in delivering new levels of insight into consumer behavior. But with such a range of…

Generative AI has taken the world by storm, with applications like ChatGPT setting a record for being the fastest growing consumer application ever,…

SoftwareReviews, a leading source for insights on the software provider landscape, has published its 2022 Customer Data Platform Data Quadrant, naming…

Pegasystems Inc., the low-code platform provider that builds agility into the world's leading organizations, announced Pega Customer Data Connectors …

SAS is one of just five included vendors identified as a large established player for customer data platforms (CDP) in Forrester's Now Tech: Customer…