Computing Perion Appoints Shai Alfandary as General Manager, Advertising Cloud Platform AIT News Desk Feb 3, 2020 Enterprise Software Visionary to Lead Perion Efforts Productized Synchronized Digital Branding Solution Perion Network Ltd., a global technology…
Video Dailymotion Partners with White Ops to Enable 100% Human Verification of Programmatic Advertising… AIT News Desk Feb 1, 2020 With White Ops Advertising Integrity solution blocking sophisticated bots, invalid traffic and fraudulent impressions in programmatic advertising,…
Technology Two Thirds of Advertising Campaigns Lack Personalised Experiences as Marketers Struggle With… AIT News Desk Jan 30, 2020 Rakuten Marketing data highlights the importance of smarter marketing investment as new media opportunities and international sales peaks dominate…
Guest Authors What Will 2020 Bring for Digital Advertising? Maxime Chevallon Jan 30, 2020 Over the last ten years, digital advertising has come a very long way. At the turn of 2010, we were only beginning to see the very early potential of…
Blockchain Blockchain Solutions Providers Aqilliz and Lucidity Partner to Bring Greater Authenticity to the… AIT News Desk Jan 29, 2020 By building on leading blockchain platform Zilliqa, the product will be backed by enterprise-grade security and scalability standards Aqilliz, a…
Analytics 4C Recognized as a Gartner Peer Insights Customers’ Choice for Ad Tech AIT News Desk Jan 29, 2020 Leading Cross-Channel Marketing Technology Platform Recognized Through Client Feedback 4C, a global data science and marketing technology company,…
Technology AcuityAds Partners with Tapad to Enhance Cross-Device Marketing Capabilities with a Focus on CTV AIT News Desk Jan 24, 2020 Tapad’s integration with AcuityAds’ current offering will complement cross-channel marketing capabilities for brands and agencies in the U.S. and…
Technology Wirecard and UZE Mobility Partner to Launch Innovative Services in e-mobility AIT News Desk Jan 24, 2020 UZE Mobility offers an electric vehicle fleet which can be used for a variety of e-mobility solutionsWirecard is the preferred payment partner for the…
Guest Authors Can Dialogue Advertising Eliminate Much of Digital Ad Fraud as We Know It? Stas Tushinksiy Jan 23, 2020 Brands continue to pour more and more billions of dollars into digital advertising campaigns – nearly all of which are visually designed and/or…
Analytics Sidetrade and Solocal SignAI Partnership Deal AIT News Desk Jan 16, 2020 Sidetrade, the Artificial Intelligent platform dedicated to accelerating company revenue, and Solocal, the French digital marketing leader, have…