Digital advertising

Data Clean Room Guidance & Recommended Practices and the Open Private Join & Activation Specification Will Establish Interoperability Between…

According to reports, around 88% of mobile time is spent within apps. It is no wonder then that for those that rely on mobile business transactions…

Media Rating Council, a U.S. media industry audit and accreditation body, grants its first accreditation for CTV brand safety and contextual analysis…

The platform is powered by adaptive streaming technology, with dashboards tracking the carbon footprint of campaigns Adaptive streaming company,…

Like most industries, data and artificial intelligence is consciously shaping the workings of the way advertising world. Today, the use of data, AI,…

Kubient Enhances the Suite of Benefits Provided By Its AI-powered Fraud Protection Platform with the Latest Update, KAI 2.0  Kubient, a cloud-based…

New collaboration accelerates decarbonization, sustainability commitments for lead contextual intelligence platform  GumGum, a contextual-first,…

LoopMe Achieves 55% Growth Year-on-Year, Surpassing $150 Million in Revenue in the last 12 months, Hires Lisa Coffey as Chief Revenue Officer…

South America’s largest carrier also reduced CO2 emissions linked to digital advertising by approximately 14 tonnes in a single campaign Adaptive…

Hi Anthony, please tell us a little bit about your role and functions at IAB Tech Lab. I am the Chief Executive Officer of IAB Tech Lab, the global…