Native and Programmatic Advertising Captivating Gen Z: The Rise of DOOH Advertising and the Evolution of Out-of-Home Experiences Alejandro Donzis Aug 4, 2023 In an age where digital technology is engrained in our daily lives, capturing the attention of Gen Z and younger generations is increasingly…
Technology MobileFuse Unveils Latest SDK and Mediation Adapters, Provides New Premium Inventory and Advertising… AIT News Desk Dec 16, 2022 MobileFuse, one of the largest in-app, CTV, and DOOH advertising platforms, unveiled its latest mobile SDK, mediation adapters, and proprietary video…
Native and Programmatic Advertising MobileFuse Achieves Carbon Negative Status, Commits to Ongoing Reductions AIT News Desk Sep 20, 2022 MobileFuse, one of the largest in-app, CTV, and DOOH advertising platforms, announced it is carbon negative. MobileFuse stands as the first…
Native and Programmatic Advertising INEO Announces Strategic Advertising Partnership with Adapt Media AIT News Desk Aug 18, 2022 INEO Tech Corp., the innovative developer and operator of the INEO Media Network, a digital advertising and analytics solution for retailers, is…
Analytics Sigmoid Partners with MobileFuse to Accelerate Advanced Analytics, Business Intelligence and… AIT News Desk Feb 7, 2022 Sigmoid, a leading data engineering and AI solutions firm, announced their ongoing partnership with MobileFuse - one of the largest in-app, CTV, and…
Native and Programmatic Advertising 85% Of Advertising Executives Have Shifted Their Focus Towards Ethical Standards In DOOH Advertising AIT News Desk Oct 13, 2021 The Digital Out of Home market was estimated to be worth around $41.06 billion by the end of 2020, according to new research from Alfi an AI…
Native and Programmatic Advertising MobileFuse Granted Patent For Location Verification Product, Delivers Industry-Leading Location… AIT News Desk Sep 30, 2021 Leading mobile advertising platform also experiences over 80% OM SDK opt-in rate on MFX Exchange, improving measurement capabilities for clients…
Native and Programmatic Advertising Talon America Powers “Connected Video” With Unification of OTT & DOOH Advertising AIT News Desk Aug 19, 2021 Strikes Partnership with OTT Market Leader Madhive to Unlock Value of Reaching In-Home and Out-of-Home Audiences at Scale Talon, the leading…
Native and Programmatic Advertising PropTech Meets AdTech in a Strategic DOOH Alliance AIT News Desk May 16, 2021 Xaxis and Really Singapore Ink Deal to Target Consumers in the Premium Audience Condominium Advertising Network Xaxis, GroupM’s advanced…
Native and Programmatic Advertising Urban IQ Focuses On “Advertising With a Purpose” AIT News Desk Sep 10, 2020 Urban IQ, a leading independent Digital-Out-of-Home (DOOH) technology company announced “Advertising with a Purpose.” A new Corporate Social…