Marketing Automation

Amid a volatile economy and rising media costs, leading customers down the sales funnel is only getting more expensive. Today’s marketers are…

The Customer Data Platform (CDP) journey is one that reflects the growing needs of the e-commerce world. As website activity grew alongside a growing…

Email newsletters are a staple in any modern digital marketing toolkit. Without doubt, email newsletters remain a marketer's go-to content…

ActiveCampaign, the leader in marketing automation, email marketing, and CRM, is investing in AI by launching tools that generate content for…

Seamless integration empowers businesses to leverage customer data to fuel targeted and personalized email and SMS marketing campaigns Klaviyo,…

Combining known and unknown identity insights and behavioral data from across the entire buyer journey, marketers gain a high definition picture of…

4 out of 10 Media and Entertainment Companies Would Decrease Ad Spending in the Next 18 Months An Increase in Employee Productivity Biggest…

Agency Revolution, which provides websites and marketing automation software for insurance agencies, just launched an AI-powered social media app that…

Performance marketing automation platform Phonexa will further merge and cultivate its tech and digital marketing communities during MailCon 2023 at…

Act!, a leading customer relationship management (CRM) and marketing automation solution for small to medium-sized businesses (SMBs), announced it has…