mobile advertising

Shopsense AI and adtech solutions provider Magnite have joined hands to launch programmatic advertising across Shopsense's existing retail media…

Research suggests that up to 43% of digital ad spend goes to waste in some markets, with several global estimates putting ad waste…

Built on InMobi’s ID Graph, the Solution Provides a Visual Roadmap for Mastering Addressability InMobi, a leading provider of content, monetisation…

Having expanded in the US by 50% in 2022, the latest round of funding will enable Adludio to capitalize on this growth as well as launch its new fully…

Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising,  released the…

Things are about to get very “interesting” in mobile marketing. Between the continued fall-out from industry-wide moves towards privacy, the coming…

Brands are planning to increase their Connected TV advertising budget by 44% in 2023 in order to tap into growing consumer adoption…

AppsFlyer the global attribution leader released the 15th edition of its Performance Index, ranking the top media sources in mobile advertising. The…

As the restrictions imposed by COVID-19 have lifted and crowds once again return to shopping centers, airports and other public spaces, more…

3D Advertising could be a game-changer in the web3.0 era where consumers' tolerance for ads is near rock bottom. Almost nine out of 10 say they…