Machine Learning Coveo AI-Powered Search and Relevance Platform Exceeds Customer Expectations and Receives… AIT News Desk Sep 20, 2021 Coveo Partners with Salesforce to Bring New Features and Innovations to help Drive Better Search Relevance Across the Customer Journey Coveo, a…
Martech Standing Out Online: How to Create a Powerful Digital Shelf Maria Chatzidakis Aug 27, 2021 Online spending in 2020 accounted for 21.3% of total retail sales, up from 15.8% in 2019 and 14.3% in 2018. These totals far outperform expert…
Guest Authors Customer Data Platform Bucks the Downward Trend: 4 Reasons Why Smitha BV Aug 26, 2021 In this age of ever-evolving needs, tastes, and behavior of customers, how do retailers ensure they stay connected with customers? With everything…
Customer Experience Glisser Optimizes Customer Journeys and Increases Retention With Medallia Strikedeck Platform for… AIT News Desk Aug 12, 2021 Virtual, in-person, and hybrid customer event company to centralize previously siloed customer information and automate workflows and…
Martech Emma Holiday Survey Finds Email Is the Top Investment Channel for Omnichannel Marketers AIT News Desk Aug 12, 2021 Results Show an Emphasis on New Messaging, Creative and Personalization to Create a Better Omnichannel Experience this Holiday Season Emma, a…
Analytics Latest Retail Survey Reveals E-commerce Biggest Channel for Global Health and Beauty Sales AiT Analyst Aug 11, 2021 The health, beauty and personal care category refers to a range of relevant product categories including OTC (over the counter) and prescription…
Martech Movable Ink Launches First Annual Survey on the Power of Personalization Amid an Evolving Marketing… AIT News Desk Aug 3, 2021 Leading marketing personalization software company explores how to guide consumers in purchasing decisions and offers insight into why they…
Martech Adobe Experience Manager Screens Now Available as a Cloud Service to Expand Content Management… Sudipto Ghosh Jul 14, 2021 Adobe Experience Manager Screens is now available as a Cloud Service. Adobe is expanding its existing omnichannel content management capabilities to…
Martech Retailers’ Attitudes are Changing Towards AI Pricing Post-COVID-19 Anastasia Laska Jul 8, 2021 In today’s hyper-competitive world, more retailers are recognizing that AI pricing strategies are necessary to support robust, profitable demand.
Martech 5 Email Marketing Trends to Boost Marketing Strategy Maria Dahlqvist Canton Jul 1, 2021 In 2020, it was estimated that 306 billion emails were sent and received each day worldwide. It’s anticipated this figure will continue to increase…