Alucio’s Beacon Platform Receives Excellent Customer Satisfaction Scores in Latest Survey

Alucio, a fast-growing provider of cloud-based software for the life sciences industry,announced the results of its 2023 customer survey showing high marks related to the company’s flagship product, Beacon. Beacon is a modern content activation and HCP engagement platform built specifically for Medical Science Liaisons (MSLs), Medical Affairs professionals, and Market Access teams.

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The evaluation focused on four major areas of performance: scientific exchange effectiveness, content publishing and distribution efficiency, compliance improvement, and customer service. The survey was conducted from November 2022 to February 2023 and included a wide range of Alucio customers from those in early, pre-commercial stage companies to large, mature organizations within the Biotechnology, Pharmaceutical, and Medical Device sectors.

Participants also included leaders from both the Medical Affairs and Market Access functions with varying degrees of existing technology infrastructure present in their organizations such as CMS and CRM systems. Superior responses across all areas in the survey indicate strong product performance and high customer success satisfaction levels.

In terms of high-level results, 100% of question respondents agreed with the following statements:

1. Beacon has enhanced their overall stakeholder engagement and scientific exchange capability within their organizations.
2. Beacon has simplified their overall Medical Affairs and Market Access field team’s content publishing workflow and processes.
3. They are all satisfied with the ongoing customer support and issue resolution turnaround time with the Alucio customer success team.

Additionally, 83% of the customers agreed with the statement that “Beacon has improved our overall compliance as a Medical Affairs and Market Access field team function.” This particular metric shows confidence in the way the platform supports MSLs, account directors, and field operations professionals to deliver more impactful stakeholder engagement within industry and internal company guardrails.

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“We are pleased to see that our customers our responding so positively to Beacon and the capabilities it provides to uplevel HCP engagement and streamline content management”, explained Jeff Asada, Alucio’s Head of Customer Success. “It’s also very gratifying to know that our customers feel truly supported in partnering with our company. While we are proud of these results, we remain fully committed to continuing to improve Beacon and our associated service levels to provide even more value to customers.”

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