Revieve and BeLive Announce Partnership to Make Live Streaming a Default in Delivering a Seamless Beauty Experience
Revieve, a personalized digital brand experience company working with global brands, retailers, and digital services providers in the beauty, skin, health, and wellness categories, announced its partnership with BeLive, the leading provider of live streaming solutions in Southeast Asia, offering end-to-end top-tier live streaming solutions for brands worldwide.
Beauty companies in the APAC region can access BeLive’s live streaming platform and Revieve’s AI/AR technology – as one integrated solution – to experience a personalized beauty shopping experience. Through this collaboration, brands and retailers can reach out to millions of users in Asia, powering real-time live engagement with their customers before, during, and after a live stream.
By equipping beauty advisors with a set of AI/AR-driven online experiences, beauty advisors can understand their audience deeper and provide tailored product recommendations based on their characteristics, unique preferences, and skin concerns while doing live streaming shopping.
“Live streaming is no longer a novelty – live video is changing the way brands interact with their audiences and has already become a preferred way for users to consume new content,” said Yusuke Mori, Japan Country Manager at Revieve. “Together with BeLive, we empower brands and retailers to build elevated personal experiences and capture shoppers anytime, anywhere, and engage with them more meaningfully than ever before.”
“Consumers are live streaming now more than ever – people want alternative ways to interact with others as they continue to navigate a new world that embraces virtual connectivity,” said Kenneth Tan, CEO, and Co-Founder of BeLive Technology. “This collaboration with Revieve will mark a new age for beauty brands and retailers who want to leverage video consumption and streaming content, in order to engage with shoppers in a way that’s on trend with how people consume media.”
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