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Avalanche Blockchain Now Accessible to 4.5 Million Users Across Wirex App, Wallet & Payment Ecosystem

Wirex, a leader in the crypto sphere, has expanded its ecosystem to enable 4.5 million users to access the popular Avalanche blockchain and tokens in the recently launched Wirex Wallet and award-winning app.

Wirex is available in over 120 countries, including the USA. It has been on a mission to enable everyone to access the benefits of crypto and DeFi, and expanding support for Avalanche will accelerate progress toward this reality and further Wirex’s reputation for unparalleled user experience and technology.

Avalanche is the fastest smart contracts platform in the blockchain industry, as measured by time-to-finality. It is blazingly fast, low cost, and eco-friendly. It is compatible with Ethereum smart contracts and tooling, enabling Ethereum users and developers to quickly access high-performance decentralized apps.

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By adding support for Avalanche natively in the application, Wirex is enabling mainstream users to access DeFi easier than ever before. Users can receive, send, store and exchange them on their mobile devices, securely and efficiently. Users will also be able to take advantage of cheaper gas fees, as well as the ability to add custom tokens on those blockchains.

Wirex app users will be able to purchase AVAX with their debit/credit card with competitive in-market rates, seamlessly exchange it, and easily send and receive AVAX to and from any other wallet.

Linked up to a crypto-enabled debit card, users can spend AVAX plus up to 61 crypto and traditional currencies on the Wirex platform, at over 61 million locations globally. Having recently launched their popular DeFi savings product, X-Accounts, users will also be able to earn up to 20% AER interest* on AVAX, with no lock-up period, minimum holdings or monthly fees.

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Pavel Matveev, CEO and Co-Founder of Wirex, commented that: “Wirex continues to innovate and build partnerships that strengthen our offerings, and the addition of Avalanche is helping to develop use-cases for the Wirex ecosystem. Avalanche’s reputation for improving blockchain’s accessibility closely aligns with Wirex’s, where we can together help to offer users of all backgrounds more choice and flexibility over how they wish to use crypto.”

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Both Ava Labs, a team supporting development of the Avalanche blockchain, and Wirex, have worked with payment technology company, Mastercard, to help make this a reality. Wirex became a crypto card program partner in 2020, and Avalanche became a member of the Mastercard Start Path Crypto engagement program in December 2021.

“Wirex is moving fast to make digital assets and the innovation happening on public blockchains more accessible to the masses,” said John Wu, President of Ava Labs. “We’re excited to support Wirex’s expansion to Avalanche, and look forward to further collaboration with Wirex and Mastercard.”

Wirex’s arrival in the US in January enables tens of millions of crypto users in America to access these new features, as well as the Polygon, Binance Smart Chain and Fantom blockchains that launched globally on the Wirex Wallet at the same time. With the launch of the Avalanche blockchain, Wirex plans to add multiple Avalanche-based tokens to their platform next month, building on the 33 other tokens that Wirex have added since May.

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[To share your insights with us, please write to sghosh@martechseries.com]

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