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Bright Pattern Powers CX For Innovative Home-Workout Equipment Company

Hi-tech home workout equipment maker deploys Bright Pattern to drive record sales, improve customer experience, and better support customers across voice and digital channels

Bright Pattern, a leading provider of AI-powered cloud contact center software, has been deployed by a revolutionary at-home workout equipment company to power sales and customer support for their app-based home fitness machines. The Wall Street Journal cited that during the pandemic, sales of fitness equipment nearly tripled. To power and scale their growth and customer care, the company replaced its existing solution with Bright Pattern.

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The company chose to work with Bright Pattern for Bright Pattern’s omnichannel cloud contact center software, which helps agents effortlessly connect with customers and personalize the interaction. Amid their growth, they needed a platform that was easy-to-use, fast-to-deploy, scalable, and allowed their customers to interact on their preferred voice or digital channels.  They initially deployed channels including voice, webchat, SMS, and email. The company also needed a cloud contact center that could easily leverage data and seamlessly connect to their existing Zendesk CRM system.

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The company has been recognized as a disruptor in the fitness industry and has been featured in articles by prestigious publications including the Wall Street Journal, Time, Vogue, GQ, Women’s Health, Wired, CNET, and The Telegraph UK.

“Bright Pattern has, since our inception, been the choice of fast-growing innovative companies.  This latest revolutionary home fitness company is a great example of how industry disruptors are using powerful cloud contact center technology to grow their business with customers who are looking for both digital and voice channels,” said Michael Mccloskey, CEO of Bright Pattern. “As they continue setting sales records, Bright Pattern has been there to not only help drive sales growth but also provide exceptional customer service and support to their clientele of demanding fitness enthusiasts.”

Companies of all sizes select Bright Pattern to power their customer experience because of its easy-to-use yet powerful omnichannel platform, offering traditional channels and emerging channels like Facebook Messenger, in-app customer support, enterprise functionality, and cloud-first architecture. Bright Pattern was recently recognized by Ovum as a Market Challenger, by Omdia for best platform functionality, by Frost & Sullivan as a top-performing vendor, and as a leader by Gartner and G2 Crowd as a CCaaS leader.

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