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Global Biometric Breakthrough: Aware Partners with Avanza for Middle East, Asia, Africa Expansion

Collaboration Opens New Revenue Opportunities for Both Organizations to Bring Seamless Biometric Authentication Integration to Financial Services Institutions

Biometric authentication technologies have witnessed a significant increase in demand in the global financial services industry in recent years, and the Middle East, Asia and Africa are no exception. With more traditional forms of authentication like passwords increasingly vulnerable to hacking, financial services firms and their users are demanding a more secure and convenient way to verify identities.

To help meet this demand, Aware, Inc. a leading global authentication company, and Avanza Solutions, a provider of digital platforms and services for banking, financial institutions, and other sectors, have announced a collaboration to deliver world-class biometric authentication solutions to the Middle East, Asia and Africa.

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AIThority Predictions Series 2024 banner“In the near future, the Middle East and Africa are expected to be the fastest-growing regions in the world for financial services. This represents a huge opportunity for us, as financial services providers seek to achieve enhanced security and user convenience, along with regulatory compliance,” says Craig Herman, chief revenue officer at Aware. “Collaborating with Avanza Solutions will be instrumental in helping us scale and maximize this opportunity in these regions.”

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“As Aware expands its footprint, we are very pleased to partner to bring both cloud-based and on-premises solutions from this recognized global industry leader to current and prospective customers,” says Jalil Ahmed Farooqui, group head of business development at Avanza Solutions. “We are confident that our collaboration will benefit both of our organizations and most assuredly, the financial institutions that we work with.”

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Avanza Solutions is the latest addition to Aware’s partner program, and an excellent example of how a technology provider can competitively differentiate by offering Aware’s technology combined with their local, regionalized and specialized expertise. Through this partner program Aware helps technology providers increase revenue streams by offering biometric authentication capabilities.

[To share your insights with us, please write to sghosh@martechseries.com]

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