Quadient Achieves Leader Position in 2023 SPARK Matrix for Customer Communications Management

Quadrant Knowledge Solutions announced  that it has named Quadient as a 2023 technology leader in the SPARK Matrix Customer Communication Management, 2023.

The Quadrant Knowledge Solutions’ SPARK Matrix Customer Communication Management (CCM) market research report includes a detailed global market analysis of major CCM vendors. The research comprises the features and functionalities of different CCM solutions, including Quadient Inspire Flex and Inspire Evolve, as well as competitive differentiating factors. Key differentiators of Quadient Inspire include customer engagement and experience capabilities, hybrid deployment options, the capability to simplify and automate communication processes, single screen preview capability and integrations of CCM to customer experience (CX) initiatives via customer journey mapping technology, according to the report.

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“Quadient’s customer communication management platform provides a complete end-to-end solution, from design to delivery and tracking to archiving content, data, and history,” said Prakhar Bansal, analyst, at Quadrant Knowledge Solutions. “Additionally, the platform provides a single architecture for all cloud, on-prem, hybrid, hosted and other deployment options. Quadient is capable of catering to diverse customer needs across industry verticals, with its comprehensive capabilities, compelling customer references, comprehensive roadmap and vision, and product suite with high scalability. Quadient has received strong ratings across technology excellence and customer impact and has been positioned as a leader in the SPARK Matrix: Customer Communication Management, 2023.”

Chris Hartigan, chief solution officer, Intelligent Communication Automation, at Quadient, said, “Quadrant Knowledge Solutions defines CCM as a platform that includes an integrated suite of solutions to create, manage, deliver, store, and retrieve inbound and outbound communications to ensure a consistent and personalized customer experience across different communication channels & touchpoints. The integrated suite enables organizations to perform strategic communication planning, improve overall customer experience, and track performances or requirements to minimize communication risks and proactively make informed communication decisions in alignment with business needs.”

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Quadient Inspire is part of Quadient’s Intelligent Communication Automation platform that empowers organizations to respond to market, regulatory and customer experience changes, transforming their communication flows to offer elevated experiences through multiple channels.

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