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Sports Content Company Inverleigh Charts Growth Journey With Amagi

Amagi, a global leader in SaaS for broadcast and streaming TV, announced that leading international sports content company, Inverleigh, has employed Amagi’s unified cloud-based platform to help reach newer audiences.

Inverleigh is a leading premium sports content company that creates high-value content solutions for over 500 broadcasters globally. With operations in Melbourne, London and Los Angeles, Inverleigh produces and distributes premium sports entertainment & lifestyle content, including live event telecast, weekly news and magazine programs, timeless catalogue and major event preview content for traditional and digital broadcast platforms.

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AIThority Predictions Series 2024 banner“In Amagi, we have a reliable service provider that not only helps streamline our delivery workflows, but also enables integration of live sport and advanced options that support our audience growth,” said Inverleigh co-founder, Matt Whytcross. “Having recently launched on Roku and Samsung TV Plus UK, we expect expansion across a wide range of international platforms rapidly. Amagi’s existing platform partnerships will play an important role in that.”

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“We are thrilled to make an entry into the Australian market with Inverleigh and partner in its growth journey,” said Srinivasan KA, co-founder, Amagi. “Given that they had a mix of on-prem and cloud-based infrastructure, Inverleigh was keen on a solution that could be dovetailed with its existing cloud solutions. We are happy that we were able to deliver on those expectations and go live in just seven business days.”

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Overall, Amagi manages 400+ channels, with deliveries in more than 40 countries. The company operates a state-of-the-art cloud broadcast operations center that can support 1000+ live linear channels. Amagi clients include A+E Networks UK, beIN Sports, CuriosityStream, Discovery Networks, Fox Networks, IMG, Tastemade, Tegna, VENN, Vice Media, and Warner Media, among others.

[To share your insights with us, please write to sghosh@martechseries.com]

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