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STELLA Automotive AI Partners with FordDirect and the Launch of The Shop

TechnologyNews
By PRNewswire

STELLA Provides Dealers with One AI Solution for a Unified Experience Across All Dealership Channels Transforming the Dealership Digital Landscape  

STELLA Automotive is thrilled to announce its strategic partnership with FordDirect, and the launch of The Shop—an innovative e-commerce platform designed exclusively for Ford Dealers and Lincoln Retailers.  The partnership reflects a commitment to innovation at both companies, and brings a high-demand AI product as a new option to Ford dealers and Lincoln retailers.

Rich Sands, CEO at STELLA Automotive AI, shared his enthusiasm: “Joining forces with FordDirect for The Shop’s launch is a game-changer. This platform perfectly aligns with our commitment to delivering innovative solutions, offering one AI solution for a unified experience across all dealership channels.”

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The Shop, powered by FordDirect, transforms the dealership experience with a curated online shopping platform. By granting access to FordDirect approved partners with pre-negotiated prices for essential products and services, The Shop offers solutions to dealers that streamline dealership operations, fostering efficiency and innovation. This initiative, designed for cost savings, allows dealerships to focus on their core activities and navigate the automotive retail landscape with increased effectiveness.

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Dean Stoneley, FordDirect CEO, highlights the platform’s mission: “As the auto industry continues to evolve, The Shop is a trusted resource to meet dealers’ challenges. It provides a source to find the right vendors to meet their needs, allowing them to spend more time doing what they do best.”

STELLA Automotive is pleased to be part of this forward-thinking initiative, contributing to the promise of elevating efficiency and innovation within dealership retail operations. Join us in this transformative journey as we usher in a new era of automotive excellence.

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[To share your insights with us, please write to sghosh@martechseries.com]

PRNewswire

PR Newswire, a Cision company, is the premier global provider of multimedia platforms and distribution that marketers, corporate communicators, sustainability officers, public affairs and investor relations officers leverage to engage key audiences. Having pioneered the commercial news distribution industry over 60 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content -- and then distribute and measure results. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire powers the stories of organizations around the world. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and Asia-Pacific regions.

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