Zoho Introduces Team Pipelines in Bigin, Redefining the Small Business CRM Market

New Capabilities, Including Team Pipelines, Toppings, and Developer Center, go Beyond Sales to Manage all Types of Customer Operations for Small Businesses

Zoho Corporation, a leading global technology company, is unveiling the latest version of Bigin, the company’s CRM solution for small businesses.  As the preferred CRM solution for small businesses, Bigin offers a simple yet powerful CRM without the high barrier of entry and cost. Today’s product updates further support small and micro businesses by providing users the tools and insights they need to maintain and grow meaningful and high-value relationships with customers in a challenging economic environment.

Since Bigin’s launch in 2020, it has stood out as a robust, easy-to-use, and welcoming CRM solution thanks to its 30-minute set up promise. Zoho has observed that around 65% of Bigin’s customers have never used a CRM previously, making it the ideal choice for business owners who are looking to move away from spreadsheets. When they outgrow Bigin, Zoho also offers them an easy migration to Zoho’s full-fledged CRM solution. Bigin now boasts 20K customers and continues to help small and micro businesses manage all of their customer-facing operations within a unified platform.

AI News: Microsoft and OpenAI extend Partnership to Bring Supercomputing at Center of AI-powered Experiences

According to Laurie McCabe, co-founder of SMB Group, “In my years working closely with SMBs it is evident that they simply can’t manage multiple tools for customer operations or afford the solutions that are more robust due to limited resources and budget. It’s frustrating to see that many CRM solutions available to SMBs offer limited functionality — where interoperability with third party apps, data sharing, and pipeline management aren’t included. As a result, they are unable to deliver the level of value SMBs want and need. This problem is so prevalent that 58% of small businesses (with 1-100 employees) say that figuring out what tech solution will work best for them is a top tech challenge, and half note that they struggle to integrate new applications with existing ones, according to our latest research.”

Bigin’s latest version includes the introduction ofTeam Pipelines, which allows customer-facing teams to manage their distinctive operations using a distinct set of pipelines and sub-pipelines within a single Bigin account. Competitive offerings often cater only to a single function — like sales — whereas Bigin is an efficient solution for all customer-facing teams. New features compile customer operations into one place, and enable tighter alignment and collaboration between individuals and teams without compromising the simplicity that makes Bigin stand out.

Recent AiThority News : AI Content Platform MetatronAI.com Announces New Features and Services

“Small businesses face challenges in choosing the right technology for managing their customer-facing operations because of constraints related to time, cost, and software implementation,” says Mani Vembu, Chief Operating Officer, Zoho. “Bigin is the only solution that brings together all customer operations like sales, onboarding, delivery, training, advocacy, and more into an intuitive interface that takes only 30 minutes to deploy. By bringing together all the facets of customer operations into a single view, Bigin allows small businesses to have a more accurate understanding of the customer’s journey. These insights help them attract and retain customers, ultimately growing the business. The fast-growing adoption of Bigin shows the expanding appetite of small businesses who want and need CRM technology suited to their particular needs, helping them move beyond old-school spreadsheets.”

 Latest Aithority Insights : One AI Collaborates with AWS to Provide Language AI Solution for Developers

 [To share your insights with us, please write to sghosh@martechseries.com]