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Industry Perspectives
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At Mei, Why We Are Experimenting with Personalization and Colors
Customers are Right; Color Personalization Makes a Big Impact on Mobile Experiences
With our latest release, we’ve added the ability to change colors…
Debunking Three Common Myths Around Blockchain
“Blockchain” is arguably the tech buzzword of 2018. With the promise to transform everything from diamonds to pharma, the hype and speculation on the…
Enabling Brands and Agencies with Insights, Powered by AI
As more and more companies transform themselves into insights-driven businesses, they’ll look to bring their obsession with customers to their…
In Defense of DTC Advertising Done Right
The other night, I tucked my nine-year-old son Caleb into bed and closed the door. I walked by his room shortly thereafter expecting him to be out…
The Power of Predictive Analytics
Predictive analytics refers to the process of utilizing data, statistical algorithms and machine learning techniques to identify the prospect of…
Spectrum of Detection, Drug Delivery, and Personalized Medicine Broadens with The Emergence of…
The Implementation of AI Technology to Speed up Detection of Sight-Related Diseases, Chemicals That Will Lead to Drug Discovery and Personalized…
A Penny for Your Thoughts: Can Consumers Become the Benefactors of Our Own Data?
Have you ever heard someone say, “A penny for your thoughts”?
I hear the expression regularly, but no one has ever actually given me a penny for my…
Natural Language Processing is Revolutionizing CRM
Natural Language Processing is Revolutionizing CRM
We are living and competing in a data-driven world. Data is our newest natural resource--it is…
What 500,000 Sales Calls Reveal About How Sales Reps Should Ask Questions!
Trish Bertuzzi from the Bridge Group once told me, “a great marriage begins with the first date, and a quality sales process originates with the…
The Promise and Potential of AI for the Insurance Industry
The insurance industry has often been characterized as cautious and slow to adapt. Changes are typically incremental, not the sea changes you…