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Native and Programmatic Advertising
AI and OOH Advertising: AiThority Tech Bytes Interview with Billups’ Stephanie Gutnik
Last week, we spoke to advertising technology (ad tech) experts on the new-age AI-led strategies for display and programmatic advertising. Advertisers…
Artificial Intelligence and Programmatic Advertising: Taking a Next-level Strategic Approach to…
Thanks to the newly established synergy between Artificial Intelligence and Programmatic advertising technologies, we are witnessing an eye-watering…
Introducing Kognitiv Amplify: A Native AI AdTech Tool for Cross-channel Campaigns
Kognitiv has announced the addition of Kognitiv Amplify as a powerful AI-based adtech tool. Kognitiv Amplify provides an innovative omnichannel and…
Preparing For The Cookieless Era With AI with Amperity’s Peter Ibarra
With the era of third-party cookies nearing an end, advertisers and publishers are scrambling to include Artificial Intelligence (AI capabilities) in…
Jobiqo Relaunches TheJobNetwork Job Board Partnership Program with Veritone AI
Jobiqo GmbH, announced the relaunch of TheJobNetwork that campaigns jobs over a vast network of job sites as the largest recruitment ad network in…
AI-Augmented Workflows: The Future of Creativity and Efficiency in Advertising
The advertising industry is in the process of a complete transformation with new technology available in the traditional creative process. From data…
Inuvo Puts the Power of its AI in the Hands of Agencies and Brands
Rolls out new AI-as-a-Service Solution
Inuvo, Inc., a leading provider of advertising technology, powered by artificial intelligence (AI) that serves…
AI ML in AdTech: How VeraViews Impacts the Global Ad Fraud Identification Industry
The current wave of generative AI (gen AI) is sweeping across all conceivable sectors, including digital advertising. Adtech platforms are relying on…
The Ad Waste Buckets: A Nuanced Approach To Defining And Measuring Ad Waste
Research suggests that up to 43% of digital ad spend goes to waste in some markets, with several global estimates putting ad waste…
Locafy Partners with diDNA to Elevate Digital Property Portfolio with Advanced Advertising…
diDNA to Provide Advertising Technology and Services to Help Enhance Locafy’s Portfolio of Digital Properties; diDNA to Also Promote Locafy’s Article…
