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NAIAS 2019: Integrated System Solutions from Bosch Transform the Future of Mobility

System and Component Expertise Makes Bosch a Leading Partner for Electromobility

Mobility is in the midst of transformation. According to McKinsey, the pace of investment in future mobility technology increased nearly six-fold, from 4.3 billion per year to $25.3 billion per year, from 2010-2013 to 2014-2017. As a leading provider of the components and systems that are already transforming mobility today and shaping mobility of tomorrow, Bosch brings a unique comprehensive view.

“While the industry is in the midst of major transformation, we see many pieces already in place for the connected, automated and electrified future”

“While the industry is in the midst of major transformation, we see many pieces already in place for the connected, automated and electrified future,” said Mike Mansuetti, president of Bosch in North America. “We’re building upon our leadership in the areas of connectivity, safety systems and powertrain to continue to offer our customers the technologies and services that are advancing the future of mobility.”

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At the North American International Auto Show (NAIAS), Bosch will present integrated system solutions that energize the powertrain of tomorrow, enable connectivity and empower the automated drive.

Developing, investing and acquiring connectivity services

Bosch continues to build on its strong legacy of connecting vehicles by developing, investing in and acquiring connected services. Bosch has been providing the foundation for connected vehicles for many years and is leading the transition to fully connected vehicles and services. The company has a rich history in connectivity:

  • Bosch has produced more than ten billion MEMS sensors since 1995. The first MEMS sensors developed nearly 25 years ago were for cars. These perceptive miniatures furnish data to the control units about when the car brakes or accelerates, as well as about the direction the car is traveling.
  • For 45 years, Bosch has been making semiconductors – many for mobility applications. In 2016, every vehicle newly registered worldwide had an average of more than nine Bosch chips on board. These chips are core components of vehicle electrical systems. They regulate the powertrain and vehicle handling, tell the navigational system which way the vehicle is going, and signal the airbag to deploy when needed.

Today, Bosch is already highly engaged in mobility services. Through the Bosch IoT suite, four million cars have connectivity and over-the-air updates enabled by the Bosch software platform. Connected mobility solutions and services from the company keep vehicles and drivers secure, informed and up-to-date.

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Bosch develops solutions such as:

  • Perfectly Keyless, a user-centric vehicle access system that offers full passive entry and passive start functionality using the mobile phone as a digital car key. Transmitted via Bluetooth, vehicle access can be securely and conveniently granted to other users, enabling families, companies, sharing providers and fleet operators to flexibly manage who can access their vehicles and when. With decades of experience in semiconductors, Bosch is in a position to make this connection as secure as a fingerprint.
  • Predictive road condition services, which help automated vehicles know where they can safely drive by predicting road conditions and alerting vehicles of hazardous conditions along their route. This connectivity solution uses weather data from Foreca, one of the world’s leading providers of weather information.
  • Community-based parking that enables vehicles to search for a suitable parking space so that drivers don’t have to. The parking-space search engine uses the ultrasonic sensors to help vehicles identify and measure the gaps between parked cars as they drive past them. The data collected is transferred to a digital parking map that drivers can use to guide them to suitable parking spaces.

Bosch is investing in connected services partners. The company announced a strategic investment and innovation agreement with Mojio in June 2018. The companies introduced an IoT emergency response solution at CES® and will debut an integrated connected mobility solution at NAIAS. This new offering provides OEMs with an end-to-end connected mobility solution that can be cost-effectively deployed to new production vehicles (embedded) and to the existing car park (aftersales). The jointly developed solution unlocks the ability for OEMs to quickly launch and scale profitable connected vehicle services, while delivering user experiences that enhance vehicle safety, reliability and convenience for their customers.

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In February 2018, Bosch announced the acquisition of SPLT, a platform that allows companies, universities, and municipal authorities to offer their workforces ridesharing services. The SPLT app brings together work colleagues who take the same route to work. Within seconds, an algorithm computes the best grouping for the rideshare as well as the fastest route.

A comfortable, safe journey to an automated future

On the path to fully automated driving, Bosch is developing solutions – from full systems to components – to help make the road safer. This includes driver assistance functions and innovations needed to help realize fully automated driving.

Automated driving requires highly precise, reliable and safe vehicle localization. Bosch has developed a sensor that allows automated vehicles to precisely determine their position: the vehicle motion and position sensor. The new vehicle motion and position sensor, being shown for the first time publicly at NAIAS 2019, brings together the global navigation satellite system (GNSS) position signals, correction data (to overcome any inaccuracies in satellite data signals as they make their way to the ground) and information from the inertial sensors, the wheel-speed sensors, and the steering-angle sensor. It includes a high-performance receiver unit for signals, which an automated vehicle needs to determine its absolute position.

Bosch offers a globally unrivaled localization package. Its hardware, software, and services serve as a redundant system for precisely determining the vehicle’s position. The Bosch road signature also helps to further develop high-resolution maps that are essential for automated driving. Video and radar sensors on board vehicles in motion generate the Bosch road signature by detecting stationary features on and by the road, such as lane markings, traffic signs, and guardrails. This can be integrated into high-resolution maps and helps self-driving cars to precisely determine their position within a given lane.

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Optimizing, connecting and electrifying powertrain systems

Bosch has a rich history in powertrain innovation. From the high-voltage magneto ignition system in 1902 to gasoline direct injection in the early 1950’s to the first automotive lambda sensor in 1976, the company has been a key enabler for many powertrain breakthroughs. This legacy continues today as Bosch is a leading partner for electromobility. Bosch technology can be found in more than 1,000,000 electric vehicles and hybrids worldwide.

At NAIAS, Bosch will showcase its system approach for electric vehicles. This includes key components such as the electric motor, battery system, thermal management and regenerative braking system. The Bosch eAxle provides a solution that is cost-optimized and low complexity. This technology achieves a high efficiency factor by combining an electric motor, power electronics and transmission in a compact unit directly powering the vehicle’s axle.

The Bosch Vehicle Control Unit (VCU) can be flexibly designed to serve as the central Electrical/Electronic (E/E) architecture element for all powertrain topologies. The VCU helps to manage increasing variants and complexity in vehicles. This unit provides calculation power with high performance µ-controllers and µ-processors, and enables flashing over the air (FOTA/SOTA) for connected features.

Bosch at NAIAS 2019

  • BOSCH BOOTH: Monday to Thursday, January 14-17, 2019, on Level Three, Room 330A, Cobo Center.
    • Wednesday, January 16, 2019, 3:15 – 4:00 p.m. ET
      “Unlocking Future Mobility Through Connected Vehicles” with Kevin Mull, Director, Connected Mobility Solutions, Atrium Stage
    • Wednesday, January 16, 2019, 3:45 – 4:30 p.m. ET
      “Urbanization: Solving Transportation Woes through Autonomy” with Frank Sgambati, Director of Business Development – Smart City, PlanetM Stage
    • Wednesday, January 16, 2019, 4:45 – 5:30 p.m. ET
      Connectivity: Role of the Vehicle vs Mobile Device” with Stefan Buerkle, Global Customer Lead, Vice President, Car Multimedia, PlanetM Stage
    • Thursday, January 17, 2019, 1:00 – 1:45 p.m. ET
      “What are We Waiting For? Overcoming Obstacles for Mass Adoption” with Sujit Jain, Regional President, Powertrain Solutions – Passenger Cars and Electric Vehicles, Atrium Stage
  • FOLLOW the Bosch NAIAS 2019 highlights on Twitter: #BoschNAIAS

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