Partnership delivers holistic linear and OTT measurement, providing thousands of advertisers with incremental reach and performance outcomes TEGNA…

Major Networks Launch Live Local and National Addressable TV Campaigns VIZIO announced it has surpassed 11.2 million addressable TVs across the U.S.…

CFlight is an advanced TV Advertising Metric Tool

Advertisers Can Now Utilize Brand-Safety and Contextual Data on SpotX Supply IRIS.TV, the world’s leading video data platform, has tapped SpotX—now…

With a shared commitment to verification and invalid traffic protections for advanced TV, partners forge turnkey client solutions at scale…

Partnership extends personalized, interactive advertising and creative formats into the wider CTV/OTT ecosystem Flashtalking, the leading…

Pixalate, a global ad fraud intelligence and marketing compliance platform, launched the world's first Publisher Trust Index, a global approach to…

Vevo, the world’s leading music video network, has launched a new contextual ad targeting product, called Vevo Rewind. Through Vevo’s data-backed…

Conviva Latest State of Streaming: Asia Report Reveals Android TV Dominates Big Screen Viewing; On Demand Supersedes Live Streaming Conviva, the…

TVSquared, the global leader in cross-platform TV ad measurement, continues to expand the breadth of its data coverage with the integration of …