Leading global SSP will also develop specific programmatic solutions to help GroupM clients achieve maximum ROI for video advertising SpotX, the…

Synamedia, the world's largest independent video software provider, published a report that sets out an evidence-based approach to fight sports…

As Comscore, a trusted partner for planning, transacting, and evaluating media across platforms is on the precipice of entering its second decade of…

Taboola, the world’s leading discovery platform, focusing on making the open web and publishers thrive side-by-side to tech platforms, announced a…

Deduplicated Unique Audience and Second-by-Second Minutes Watched Metrics Across Facebook and YouTube Allow Publishers and Advertisers to Validate…

Big Brother’s new reality multiplayer mobile game first to offer audio advertising with pass on listenership For the first time audio advertising has…

SpotX brings game-changing MetriX to OTT measurement Solution combines AudienceProject and TechEdge data capabilities to provide new insights into…

Xbox platform developers are leaving no stone unturned in delivering truly unique immersive experiences to console gamers who also could be Microsoft…

Today ​Nielsen announces integration with Adsquare​, enabling European marketers to intelligently target audiences for out-of-home media buying.…

TAPTAP Digital and Broadsign rolled out a new ad tech integration that opens up Broadsign Reach’s global network of programmatic digital-out-of-home…