Technology Amagi Taps Streaming TV Veteran James Smith to Lead Its Global Ad Sales & Partnerships Business AIT News Desk Mar 24, 2022 On the heels of an investment announcement establishing the company’s high valuation status, Amagi, a global leader in SaaS for broadcast and…
Native and Programmatic Advertising Seedtag Takes Brand Safety Lead With Upgraded Image Recognition Technology AIT News Desk Mar 23, 2022 Seedtag, the leader in contextual advertising in EMEA and LATAM, has upgraded the image recognition capability of its in-house developed technology, …
Native and Programmatic Advertising AiThority Interview with Tom Chytil, Business Intelligence Director at White Bullet Sudipto Ghosh Mar 10, 2022 Welcome to our AIThority Interview Series. Firstly, congratulations on your new role. What's your main focus in this position? My main focus is…
Analytics Seedtag Achieves IAB Gold Standard 2.0 Certification AIT News Desk Feb 23, 2022 Seedtag, the leader in contextual advertising in EMEA and LATAM, has announced that it has achieved the Gold Standard 2.0 Certification in sell-side…
Native and Programmatic Advertising ShowHeroes Group Continues Its Global Expansion Launching In The US And Acquiring Smartclip LATAM AIT News Desk Feb 1, 2022 ShowHeroes Group, a leading global, independent provider of digital video solutions for advertisers and publishers, continues its rapid global growth…
Native and Programmatic Advertising Predictions Series 2022: Media Investments Should be More Responsible, Contextual and Addressable Sudipto Ghosh Dec 23, 2021 Media Investments in 2021 are back to pre-COVID days, albeit backed by better ad measurement analytic tools and metrics that enable brands in making a…
Video Premium Online Video Adtech Startup Pancast Launches in Southeast Asia With Its First Office in… AIT News Desk Dec 16, 2021 Pancast, a premium online video marketplace, has launched in Southeast Asia (SEA), opening an office in Indonesia and appointing Miranti Herwinda as…
Native and Programmatic Advertising Frndly TV Taps Magnite to Monetize CTV Inventory, Grow Ad-Supported Revenue AIT News Desk Nov 24, 2021 Magnite will serve as primary SSP connecting advertisers with premium inventory distributed across the vMVPD’s channels Frndly TV, the leading…
Native and Programmatic Advertising Outbrain Acquires Video intelligence AG, Expands Brand And Video Offering AIT News Desk Nov 22, 2021 Acquisition strengthens Outbrain’s video offering for media owners and advertisers; Combines contextually matched content and in-stream video…
Native and Programmatic Advertising Cavai Announces Partnership With Azerion Italy as It Continues on Steep Growth Trajectory AIT News Desk Nov 16, 2021 The conversational advertising cloud has already generated great results from a number of campaigns in the market Cavai, the leading conversational…