Analytics Telmar Acquires Helixa AIT News Desk Dec 9, 2021 The acquisition gives the global media planning leader expanded digital and audience analysis capabilities while Helixa, a social data audience…
Native and Programmatic Advertising OpenAP Launches XPm, TV’s Cross-Platform Measurement Framework Powered By OpenID AIT News Desk Dec 9, 2021 XPm will enable independent measurement companies to deliver key metrics the industry has been waiting for including unique deduplicated…
Video New VlogBox Webinar to Overcome Key Obstacles Kids’ Content Creators Face AIT News Desk Dec 9, 2021 VlogBox has just announced its next “Get-Together” webinar series for content owners and video creators looking for guidance on video distribution,…
Native and Programmatic Advertising Dynata Acquires Ameritest, Adding Best-In-Class Creative Testing Capabilities To Advertising… AIT News Desk Dec 7, 2021 Acquisition will add ability to optimize messaging and delivery to targeted audiences for maximum campaign effectiveness Dynata, the world's largest…
Native and Programmatic Advertising Dynata Acquires Ameritest, Adding Best-In-Class Creative Testing Capabilities To Advertising… AIT News Desk Dec 6, 2021 Acquisition will add ability to optimize messaging and delivery to targeted audiences for maximum campaign effectiveness Dynata, the world’s largest…
SaaS Alltemp, Inc. Completes Acquisition Of Digital Marketing Firm AIT News Desk Dec 6, 2021 Platform to offer all-encompassing digital marketing tools to disrupt fragmented marketplace Alltemp, Inc. announces that the Company has completed…
Automation So Much More Than Electric Vehicle Charging: US-Pioneer Volta Enters The European Market AIT News Desk Dec 6, 2021 Rich media charging stations electrify retail and real estate industries by increasing on-site revenue Volta Inc. ("Volta"), the industry leader in…
Martech IPG Mediabrands Strikes E************* With NewsGuard To Go Beyond Website Ratings To Rate… AIT News Desk Dec 2, 2021 As Misinformation and Disinformation Become a Greater Concern among Viewers, New Service Will Allow Advertisers to Identify Responsibly Reported…
SaaS OneScreen.Ai Names Jeanne Hopkins As Chief Revenue Officer AIT News Desk Dec 2, 2021 With 30+ years of customer-centric sales and marketing expertise, Jeanne Hopkins returns to Boston tech to promote the first media market network for…
Technology SeaChange Secures Multi-Million-Dollar Contract Renewal With Major U.S. Multiple-System-Operator AIT News Desk Nov 29, 2021 Contract Renewal Adds High-Margin Recurring Revenue Over Next Two Years Validates SeaChange’s Strategy of Coupling Servicing of Existing Customer…