KERV Interactive Appoints Marika Roque Chief Innovation Officer
Roque will oversee transformation for the company and accelerate advancement of KERV’s advertising and publisher solutions
KERV Interactive…
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Advertising
What is Programmatic Advertising and How it is Changing the AdTech Domain
Remember the times when placing an ad on a platform seemed like an arduous task which meant going through a series of tedious, time-consuming tasks,…
Nancy Byrne Joins Keypoint Intelligence’s Leadership Team as Vice President, Marketing
Keypoint Intelligence is pleased to announce that Nancy Byrne has joined the company as the Vice President of Marketing. In this role, she will be…
SeaChange Launches the Xstream Platform – A Content Monetization Platform Designed to Maximize Ad…
TV Manufacturers and Content Owners Can Fully Maximize Connected TV Advertising Revenue with the Xstream platform Smart Ad Insertion Tech
Launch…
Media Experts Cite Eroding Consumer Trust as Top Concern for Advertising on Social Media Platforms…
An overwhelming majority of respondents still plan to advertise on social media, highlighting the importance of rigorous brand protection measures…
Extreme Reach Study Finds Increase in Percent of White People Seen and Male Voices Heard in Video Ad…
‘Diversity in Ad Creative,’ an AI-driven Report, Analyzes 1 Million Ads From 2019 to 2022
Video ad creative features more white actors in 2022 than…
Teads Enhances Brand Suitability Capabilities Through Partnership With Integral Ad Science
New collaboration enhances Teads’ ability to avoid unsuitable content while maximizing reach for advertisers and supporting quality journalism.…
Marin Software Announces its Amazon Ads Advanced Partner Status
Marin Software, one of the leading providers of digital marketing software for performance-driven advertisers and agencies, announced it achieved…
Circle K Debuts First National Fuel Advertising Campaign in US
Circle K, a global leader in convenience and mobility, announces its first-ever U.S. nationwide advertising campaign, “Fueled by Circle K.” Taking…
mParticle Announces Support for AWS for Advertising & Marketing Initiative
mParticle, a leader in customer data infrastructure, announced support for the AWS for Advertising & Marketing initiative from Amazon Web Services…