Martech Emarsys, An SAP Company, Named a Leader for the Third Time in 2021 Gartner Magic Quadrant for… AIT News Desk Jul 23, 2021 Emarsys, an SAP SE company, announced that it has been positioned by Gartner as a Leader in the 2021 “Magic Quadrant for Personalization Engines” for…
Martech Gen Alpha: Small Pockets, Big Influence in 2021 Carol Fitzgerald Jul 6, 2021 With an increased focus on generational differences, marketers have been told how to appeal to Gen Z, how to understand Boomers, and how to talk to…
Martech Kvadrat, Design Textile Company, Chooses Agillic to Deliver Personalised Customer Experiences Across… AIT News Desk May 27, 2021 Agillic, a leading Danish omnichannel marketing automation company, will support global design textile company Kvadrat in delivering data-driven and…
Analytics Amsive Completes Acquisition of OverflowWorks AIT News Desk Apr 15, 2021 Amsive, a leading data-centric omnichannel marketing agency, announced today that it has acquired OverflowWorks, a data-driven marketing agency…
Technology Amazon Snags Indian E-commerce Startup ‘Perpule’ to Raise the Bar of Shopping Experience Sudipto Ghosh Mar 31, 2021 The world's most renowned e-commerce company Amazon has acquired Indian e-commerce company 'Perpule'. An Indian daily first reported the acquisition…
Martech Stakeholder Perception vs Consumer Perception: What are You Missing? Matthew Hayes Mar 12, 2021 In order for brands and businesses to succeed, they need to understand how stakeholder perception and consumer perception are so heavily linked, and…
Native and Programmatic Advertising Mobile Marketing Powerhouse CleverTap To Lead Omnichannel and Retention Strategies During DX3 Canada… AIT News Desk Feb 26, 2021 CleverTap, a leading AI-powered customer lifecycle and user retention platform, announced it will outline the mobile and omnichannel marketing…
Native and Programmatic Advertising Stirista Supercharges Its Fusion Data Transformation Partner Program AIT News Desk Nov 12, 2020 Aberdeen, Powerlytics and 123Push Leveraging Stirista for Expanded Data Monetization Opportunities with LiveRamp, Lotame, and Oracle Data Cloud…
Financial Services New Insta-Client Solution Delivers SMBs a Frictionless, Easy-Button Experience to Attract New… AIT News Desk Oct 27, 2020 Direct Performance Data and PayPossible Partner up to Launch Full-Funnel Marketing Solution Aimed at Helping Companies Flip Qualified Prospects Into…
SaaS Substantial CRM SaaS Market Potential Validated by Tencent Strategic Collaboration Company Overview AIT News Desk Oct 13, 2020 iClick Interactive Asia Group Limited was founded in 2009, headquartered in Hong Kong, and listed on Nasdaq in 2017 under ticker ICLK. The company…