Amagi Announces Agreement With the National Hockey League as League’s Fast Channel Technology Provider

Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV announced that the National Hockey League (NHL®) has selected the company to create and distribute its first Free Ad-supported Streaming TV (FAST) channel to The Roku Channel as well as future platforms. The channel features programming from the NHL’s content library as well as memorable highlights from past games including the Stanley Cup® Playoffs, Stanley Cup Final®, NHL All-Star games, and more.

“The NHL’s foray into ad-supported streaming TV gives the FAST content ecosystem a massive boost,” said Srinivasan KA, Co-founder & Chief Revenue Officer at Amagi. “It also offers NHL fans the opportunity to relive the best moments from their favorite sporting events and stay engaged with NHL content at all times. Enabling the NHL to build this channel and get it featured on the top FAST platforms in the USA has been a dream come true for Amagi.”

Recommended AI News: Riding on the Generative AI Hype, CDP Needs a New Definition in 2024

Recommended AI News: Feedzai and Mastercard to Expand Crypto Fraud Protection for Consumers Globally

The NHL utilized Amagi’s broadcast-grade channel playout solution, Amagi CLOUDPORT, to create and distribute their FAST channel with a content lineup that includes post-game highlights to continue serving passionate hockey fans.

“We knew that Amagi’s cloud-based solutions and extensive platform integrations would make our entry into FAST effortless,” said Chris Foster, Vice President, Digital Business Development, NHL. “As expected, their ultra-reliable technology and comprehensive distribution network helped us deliver a flawless viewing experience to our fans.”

Recommended AI News: Global Biometric Breakthrough: Aware Partners with Avanza for Middle East, Asia, Africa Expansion

Amagi provides a complete suite of solutions for channel creation, distribution, and monetization. Amagi’s global clients include ABS-CBN, AccuWeather, A+E Networks UK, beIN Sports, Cinedigm, Cox Media Group, Crackle Plus, Fremantle, Gannett, Gusto TV, NBCUniversal, PAC-12, Tastemade, The Roku Channel and Vice Media, among others.

[To share your insights with us, please write to sghosh@martechseries.com]