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SiteSpect Announces a Growth Investment from Boathouse Capital to Advance Company’s Growth and Development Plans

“SiteSpect is announcing a substantial new growth investment to further revolutionize how companies deliver the best experience to their customers,” comments Pat Romich, CEO of SiteSpect. SiteSpect will use the investment to accelerate growth by expanding its A/B testing, product recommendations, rollouts, and personalization product offerings as well as hiring talented development resources to support its expanding presence in the marketplace.

“With this investment, we will continue to significantly invest in our customer experience optimization capabilities and we will dramatically increase our sales and marketing activities as well as drive new product enhancements and capabilities,” explains Romich.

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SiteSpect helps companies deliver an exceptional customer experience across digital devices. As all companies become more digital, they need the tools to continuously deploy, personalize, and experiment. SiteSpect’s solutions respond to the market’s omnichannel demands.

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Matt Pulos, Senior Associate at Boathouse Capital commented, “eCommerce will likely continue to take market share of all retail transactions over time, and sophisticated strategies will continue to gain steam, making SiteSpect highly relevant to the shift.”

Chong Moua, Managing Partner at Boathouse Capital also commented, “SiteSpect provides a critical service in an extremely fast-growing eCommerce space. The customer experience management marketplace continues to prioritize tools that will truly differentiate elite products and services from the masses, and I believe SiteSpect is one of those products.”

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[To share your insights with us, please write to sghosh@martechseries.com]

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