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There’s a phrase that I hear all the time now – “Gotta get my steps!” – that I’m pretty sure wasn’t in the rotation a decade ago. The “steps” in…

AI and Machine Learning can improve customer experience based on data. Did you know that 52% of consumers prefer to switch to another brand if they…

Numerous challenges exist as enterprises embark on this next phase – managing the flow of incoming data of all types – most of it being…

As a promising technology in marketing, blockchain is facing its fair share of detractors at the moment. While the ad tech industry has repeatedly let…

Artificial Intelligence (AI) answers the question of how to increase production and assets without increasing operational workforce. With AI, every…

Customers are Right; Color Personalization Makes a Big Impact on Mobile Experiences With our latest release, we’ve added the ability to change colors…

“Blockchain” is arguably the tech buzzword of 2018. With the promise to transform everything from diamonds to pharma, the hype and speculation on the…

As more and more companies transform themselves into insights-driven businesses, they’ll look to bring their obsession with customers to their…

The other night, I tucked my nine-year-old son Caleb into bed and closed the door. I walked by his room shortly thereafter expecting him to be out…

Predictive analytics refers to the process of utilizing data, statistical algorithms and machine learning techniques to identify the prospect of…