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Native and Programmatic Advertising
Seedtag Increases US Footprint, Selects Adelaide as Attention Measurement Partner
Seedtag, the leading contextual advertising company, is strengthening their competitive positioning in the U.S. by partnering with attention…
Familiprix Joins Stingray Advertising’s Retail Audio Advertising Network
Stingray, a leading music, media, and technology company, announced that Familiprix has joined Stingray Advertising’s retail audio advertising…
TikTok & DoubleVerify Expand Their Partnership to Provide Post-campaign Brand Safety and…
DV now provides transparency into brand alignment with user-generated videos on TikTok
DoubleVerify (“DV”), a leading software platform for…
AdTonos Produces A Music Video To Popular 80s Song To Mark The Product Launch Of Interactive Audio…
To mark the launch of YoursTruly, AdTonos is hosting an event featuring a recreated music video for the 80s rock band Electric Light Orchestera’s…
Teads Selects Crisp to Revolutionize Digital Omnichannel Media with Shelf Availability Data
CPG brands can now measure “shoppability” and return on advertising spend from omnichannel campaigns
Crisp, the open data collaboration platform…
Schwab Advisor Services Expands Campaign Educating Investors on the Advantages of Working with…
Schwab Advisor Services continues to expand and enhance its trailblazing Independent Difference campaign, an education and advertising campaign that…
Top Publishers Including McClatchy, Ströer and Others Adopt Taboola’s New Header Bidding Solution
Taboola Header Bidding originally deployed in April 2022.
Taboola’s advantage in the space is its reach to over 500M daily active users…
My Code Acquires Veranda Entertainment to Bolster Connected TV Advertising Solutions for Hispanic…
The acquisition adds to My Code’s growing portfolio of owned and operated multicultural media properties and provides advertisers with seamless…
Viant Reinforces Privacy-compliant, Secure IDs for Marketers and Publishers With Snowflake
Viant Technology , a leading people-based advertising software company, announced that it is leveraging Snowflake, the Data Cloud company, to support…
Zefr launches Brand Safety and Suitability Reporting (BSRP) on YouTube, Providing Advertisers With…
Zefr's measurement product on YouTube reinforces the industry commitment towards media responsibility
Zefr announced the general availability of its…