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Browsing Category
Native and Programmatic Advertising
2023 Will Be Explosive for TikTok Advertising: Zaza Digital Makes the Move
Just as TikTok continues to outpace other social media networks in terms of growth and engagement, leading ad agencies are starting to pay attention.…
DanAds Uses Aflorithmic Audio Tech To Enable Brands To Create AI-driven Audio Ads
With the tech, brands can now quickly and cost-efficiently create audio ads for the business platform's million of readers
DanAds, the Swedish…
Tagboard and Heymarket Partner to Unlock New Level of Real-Time Engagement for Broadcasters
The new integration allows producers to crowdsource better stories, engage in one-to-one messaging with viewers, and create stronger engagement…
How is AI Helping Broadcasters Meet the Demands of Modern Sports Fans
On-demand media and personalized content have had a tremendous impact on the entertainment industry, particularly sports broadcasting. With sports…
Predictions Series: AiThority Interview with Nikos Mouroutis, Product Team Lead and Evi Bourgaza,…
Could you tell us a bit about your roles at Exit Bee?
Evi: My main focus is sales for EMEA. But I’m also in charge of the campaign optimisation…
Crimtan Appoints New Chief Commercial Officer
Programmatic experts Crimtan have announced the appointment of Andy Houstoun as Chief Commercial Officer (CCO).
As CCO, Houstoun will establish a…
Teads and Dentsu Partner With the Kraft Heinz Company in Measuring Attention Through the Teads…
Teads, global media platform, announced its partnership with The Kraft Heinz Company (KHC) and dentsu international in developing the Teads Attention…
Uber Launches Dedicated Advertising Division To Serve The World’s Biggest Brands
Led by retail media veteran Dr. Mark Grether, a newly formed team working across the Uber enterprise is unveiling new Journey Ads solution
Uber…
ChannelAdvisor Expands Marketplace and Advertising Channels to Help Brands Drive E-Commerce Growth
ChannelAdvisor Corporation, a leading provider of cloud-based e-commerce solutions that enable brands and retailers to increase global sales,…
Threedium and Bullfrog Digital Announce Strategic Media Partnership to Disrupt Digital Advertising
Pioneering 3D and Augmented Reality (AR) platform Threedium announce an exclusive partnership with leading digital communications agency Bullfrog. The…