Native and Programmatic Advertising

PubMatic, an independent technology company delivering digital advertising’s supply chain of the future announced a groundbreaking data collaboration…

TikTok has become a popular platform for creators of all backgrounds to share career advice and start viral trends such as 'lazy girl jobs' and 'quiet…

New Zealand-based growers’ cooperative, Zespri Group, its media agency, Mindshare, and adaptive streaming specialist, SeenThis, are pointing the way…

BBC Studios has partnered with WeAre8, the world’s first B-Corp social media app, on a distribution deal for BBC Earth content; the first of its kind…

Leading content data platform joins forces with ad tech innovator to shape the post-cookie video and CTV future: providing better insight-powered…

The partnership will unlock first-party data collaboration for brands to target audiences at scaleand measure success across the customer journey …

Legal fortification could finally lay to rest the growing concerns about depleting consumer privacy standards in the generative AI era. According to…

New platform update is designed to enhance customer loyalty and brand advocacy using Digital Ads for TikTok channel Customer engagement platform…

Intentwise, an analytics-driven platform for brands and agencies to optimize their Amazon channel, announced the launch of its suite of solutions in…

Built to enhance the user experience and promote review generation, the new CRM integrations empower users to connect Synup to every facet of their…