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Native and Programmatic Advertising
Online Video Remains the Driving Force Behind Content Investment With Local Content Still Crucial
The Asia Video Industry Association held its annual OTT Summit in Singapore on 5 December, where over 90% of the speakers were senior female…
Tealium Achieves the AWS Advertising and Marketing Technology Competency
Tealium is recognized for its demonstrated technical proficiency and proven customer success in the advertising and marketing industry
Tealium…
The Cookie’s Already Crumbled – So What Are Advertisers Waiting For?
With the first stages of Google’s ‘Cookiegeddon’ less than two months away, digital advertisers are still scrambling to find solutions that will…
Brands Are Wasting Budget on ‘Annoying’ Ads That Do More Harm Than Good, New YouGov Survey Finds
YouGov/Picnic UX survey shows 70% of people find digital adverts annoying - and that bad user experience is doing real damage to brands
More than…
Amagi and AD Digital Partner to Launch TV Aparecida’s New FAST Channel
Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV (CTV), announced that TV Aparecida, a prominent religious TV…
A New AI-Integrated Creative Content Pipeline Is Being Developed by Dave Carey Global Evp Studios…
S4Capital's operating brand Media.Monks, a digital-first marketing and advertising services company, has hired Dave Carey as Global EVP Studios &…
PubMatic is First Sell-Side Technology Provider to Offer Powerful Experian Commerce Data in Both the…
PubMatic, an independent technology company delivering digital advertising’s supply chain of the future announced a groundbreaking data collaboration…
Gen Zers Turned To TikTok Creators for Career Advice According to a ResumeBuilder.com Survey
TikTok has become a popular platform for creators of all backgrounds to share career advice and start viral trends such as 'lazy girl jobs' and 'quiet…
Zespri Partners With SeenThis to Further Minimize CO2 Emissions From Digital Campaigns
New Zealand-based growers’ cooperative, Zespri Group, its media agency, Mindshare, and adaptive streaming specialist, SeenThis, are pointing the way…
BBC Studios Strikes Content Partnership with Social Media App WeAre8
BBC Studios has partnered with WeAre8, the world’s first B-Corp social media app, on a distribution deal for BBC Earth content; the first of its kind…