Thinking of the audience as more than a series of data points will put advertising in the right place, at the right time for maximum impact Rakuten…

Scalable, Cross-Screen Advertising Options Meet Decentralized Customer Data Ecosystem Tools to Guard Against Third-Party Cookie Deprecation…

Cadent, TVEV, and Brand Innovators conducted a survey of marketers finding CTV is more important than ever to brand decision-makers, with 60%…

Unlike many ad channels suffering due to COVID-19, connected TV remains on the rise. Specifically, 2020 has marked the beginning of the end of linear…

Silverbullet’s 4D joins the IRIS.TV’s data marketplace to help marketers execute cookieless, interest-based video-level targeting on…

The company is the first to offer online video-content-management and monetization on one platform to address all publishers needs Aniview, a…

Company Taps Brown’s Extensive Experience as Global Demand for TV Ad Measurement Platform Surges TVSquared, the global leader in cross-platform TV…

Video Filtering, a DV-exclusive layer of protection, helped expose the scheme that stood to cost unprotected advertisers more than $5 million per…

Global Technology Leader Meets Increasing Demand for Both Digital Direct and Programmatic Connected TV and Streaming OTT as Advertising Industry…

Marking Kubient's First Programmatic OTT Desktop Partnership Kubient, the cloud advertising marketplace that enables advertisers and publishers to…